We're delighted to welcome Guy Griffiths to our team. Guy brings a wealth of knowledge accumulated over 20 years of working with health & fitness clubs. Applying this to our behavioural analytics software, we can implement industry-leading retention strategies that make a significant improvement for fitness clubs & their members. Together, we're dedicated to building active & healthy habits within communities around the world.
Fitness software startup, scalr, has strengthened its advisory board by bringing in retention strategy expert Guy Griffiths, founder of GGFit. Scalr offers gym operators ways to leverage insight and harness it to improve member engagement. Describing the move as a strategic move to fuel growth, Scalr co-founder, Michael Theodore, said the partnership combines retention expertise and predictive behaviour analytics with data intelligence. “Our proprietary algorithm predicts individual member behaviours, allowing operators to spot early habit changes,” Theodore said. “This enables proactive interventions that can make the difference between disengagement and renewed commitment." Griffiths added: "If we could collectively extend each member’s stay by just one month, the industry would see exponential growth. But achieving this requires more than just wishful thinking." Read more: https://lnkd.in/e-zkAVYj #Fitness #Insight #Data #HealthClub #Gym Noas Saghir,