Samsung's Apple Watch Ultra clone forgot to copy the most important thing

Hands-on with the Samsung Galaxy Watch Ultra
(Image credit: Nicholas Sutrich / Android Central)

The Galaxy Watch Ultra follows in the Apple Watch Ultra's footsteps. It looks different with its circular display, but nearly all of its upgrades are inspired by (or copied directly from) Apple's flagship watch. And I don't mind this! Instead, I'm frustrated that Samsung didn't "borrow" the controls from other flagship watches like Apple's or Garmin's. 

I titled my Apple Watch Ultra 2 review "Your move, Samsung" because I wanted Samsung to release an Ultra watch of its own, emphasizing fitness to cater to athletes who crave stronger GPS battery life and performance within the Wear OS experience. 

My Galaxy Watch Ultra review unit arrives this week, but my colleague Nick Sutrich's Galaxy Watch Ultra hands-on gave me a remote glimpse at what to expect. And all of its key upgrades — the high-grade titanium built to withstand altitude and diving, an emergency siren, extra button shortcuts, a 3,000-nit display, similar sporty bands, and the overall squircle shape — are inspired (if not copied) from Apple.

And as I said, this doesn't bother me. The Apple Watch Ultra 2 is great! And Samsung addressed my main criticisms of it: the Galaxy Watch Ultra allegedly lasts 60 hours with AOD vs. Apple's 36 hours without AOD, and costs $150 less.

But why, oh why, did Samsung release a smartwatch for athletes without a physically rotating bezel, a working crown, or up/down buttons? It has a hidden touch bezel like the Watch 7, but nothing else.

Apps on the Samsung Galaxy Watch Ultra

(Image credit: Nicholas Sutrich / Android Central)

Samsung has wavered between digital "Active" bezels and physical "Classic" bezels over the last few years, for good reason. I loved my Galaxy Watch 5 Pro for the battery life, but felt that sweaty fingertips and watch displays have always been a match made in hell. Then I loved the Galaxy Watch 6 Classic for the ease of the tactile physical bezel, while disliking how the extra weight made it a burden to wear.

I assumed from leaked Watch Ultra renders that it would have a rotating titanium bezel; turns out it's just shiny metal. I also had a flash of hope that the side orange button would turn out to be a functioning crown, but no such luck. To be honest, I was seeing what I wanted to see.

Swiping on a touchscreen works perfectly well in normal circumstances, and the lack of an elevated rotating bezel ensures your finger doesn't feel hemmed in. But while I'm running, hiking, or cycling, the last thing I want is to tap and swipe futilely on a 1.5-inch touchscreen and have my sweat get in the way.

I can understand why Samsung didn't add a physical bezel. The Watch Ultra weighs 60.5g without the strap, 1g less than the Apple Watch Ultra 2. That extra bezel would balloon the weight on an already hefty case.

Choosing a workout after pressing the action button on the Samsung Galaxy Watch Ultra

(Image credit: Nicholas Sutrich / Android Central)

But then it wasn't willing to add a crown. Maybe that would have made the Galaxy Watch Ultra even more of an Apple Watch Ultra clone, and Samsung wanted to keep its design distinct. But originality is a double-edged sword in this category.

Fitness watch brands like COROS, Amazfit, TicWatch, and Google Pixel all use crowns. Garmin and Polar stick to the classic up/down buttons, which are slower to press but very reliable when you're on the move. I've seen plenty of debates from athletes and fitness writers on whether crowns or buttons are better.

I've never, ever seen anyone say they prefer using their touchscreen during a workout. Many fitness watches disable their touchscreens during workouts so accidental touches don't derail your workout tracking. 

So for Samsung to design its expensive Galaxy Watch Ultra with free-spending athletes in mind, without giving them reliable controls during workouts, feels like shooting themselves in the foot. 

I can't tell you that it's a deal-breaker until I test it for myself, and it'll certainly be a great Android watch for battery life and performance. But since the Galaxy Watch 7 also got dual-band GPS, sporty straps, new racing routes, and a 1.5-inch display option for half the price, I wonder if some Android-loving athletes will stick with the cheaper option and accept missing out on the perks. 

Michael L Hicks
Senior Editor, Wearables & AR/VR

Michael is Android Central's resident expert on wearables and fitness. Before joining Android Central, he freelanced for years at Techradar, Wareable, Windows Central, and Digital Trends. Channeling his love of running, he established himself as an expert on fitness watches, testing and reviewing models from Garmin, Fitbit, Samsung, Apple, COROS, Polar, Amazfit, Suunto, and more.

  • Behr
    It does have a crown.
    Reply
  • Michael L Hicks
    Behr said:
    It does have a crown.
    Nope! My review unit just arrived. If you try turning the side button, it does technically turn, but nothing happens, just like the OnePlus Watch 2 crown. When I think crown, I think an actual dial with a function.
    Reply
  • Behr
    Mine hasn't arrived yet so I can't confirm, but I've read this in multiple articles including in the preorder email after I ordered mine.

    "The third button sits between the usual two Back and Home keys. Samsung calls it a Quick Button, and as of this writing, it has a few functions. The primary purpose of the Quick Button is to let Galaxy Watch Ultra users initiate and control workouts without having to look at the screen or use touch controls."

    TIFWIW
    Reply
  • kaisutam
    Not sure about the clone thing, Samsung gear and gear 2 anyone?
    Reply
  • me just saying
    kaisutam said:
    Not sure about the clone thing, Samsung gear and gear 2 anyone?

    And Samsung released their first watch two years BEFORE apple. I do have to admit, apple has good marketing people. The author of the article must be a shill for apple.
    Reply
  • Michael L Hicks
    kaisutam said:
    Not sure about the clone thing, Samsung gear and gear 2 anyone?
    Samsung's cloning isn't about the squircle; it kept its circular display so it'd have its own design identity. It's that every Apple Watch Ultra "premium" feature is used in the Galaxy Watch Ultra. It has the diving-ready titanium, the same 3,000 nits, the built-in LTE, the third button for workout shortcuts, and a siren that's the same decibels loudness.

    We write a ton of "Android did X first" articles whenever Apple claims to invent something. It's only fair that we point it out when Samsung takes inspiration from Apple 🤷‍♂️
    Reply
  • colauhu
    AC News said:
    The Galaxy Watch Ultra follows in the Apple Watch Ultra's footsteps. It looks different with its circular display, but nearly all of its upgrades are inspired by (or copied directly from) Apple's flagship watch. And I don't mind this! Instead, I'm frustrated that Samsung didn't "borrow" the controls from other flagship watches like Apple's or Garmin's.

    Samsung's Apple Watch Ultra clone forgot to copy the most important thing : Re

    AC News said:
    The Galaxy Watch Ultra follows in the Apple Watch Ultra's footsteps. It looks different with its circular display, but nearly all of its upgrades are inspired by (or copied directly from) Apple's flagship watch. And I don't mind this! Instead, I'm frustrated that Samsung didn't "borrow" the controls from other flagship watches like Apple's or Garmin's.

    Samsung's Apple Watch Ultra clone forgot to copy the most important thing : Read more
    You need to some additional research my friend. You sound like an Apple fanboi. Look at Samsungs older watch designs and tell me who ripped off who. I remember buying the first Samsung smart watch and everybody said how stupid it was, how it will never catch on, how bad the battery life was, yet here we are. Same thing with the first Samsun Note phones. I got made fun of for "using a tablet" as a phone (remember when Apple said they would never make a larger sized phone?). Apple hasn't had an original design idea since the first iPad (maybe the Air Pods). They copy somebody else's designs, and everybody acts like it's such an original idea and that it's so amazing. Apple is overpriced tech for people with that feel the need to act superior and spend twice as much doing it. And I have several Macs going back to the Intel Powermac G5.
    Reply