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Qualcomm's New Enterprise Program Greatly Accelerates XR Adoption

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Qualcomm launched a new initiative called the “Qualcomm XR Enterprise Program” at the Enterprise Wearable Technology Summit (EWTS). The program will enable enterprise solution providers to collaborate, innovate and help drive AR and VR adoption across the industries.

With this program, Qualcomm hopes to bring XR technologies and products based on the Qualcomm Snapdragon XR Platform to a range of industries including manufacturing, energy, healthcare, aerospace, education, insurance, retail, transportation and architecture, engineering and construction (AEC).

Qualcomm has teamed up with several enterprise solution providers to advance the program. Vuzix, nReal, Arvizio, Cognitive3D, Librestream, NIBIRU, UbiMAX, XRHealth, Accenture, Zerolight and RealWear are among the inaugural members of the program.

They will be part of a global community that offers access to technical support resources, promotional opportunities, co-marketing, joint planning, and business development and matchmaking with other members.

Qualcomm will also provide the inaugural members with several Qualcomm-supported benefits. Benefits include access to XR industry insights, connections with end customers, and early access to upcoming Qualcomm hardware and software product features. Each participating member will also get a badge that they can put up on their website or promotional materials.

“Qualcomm Technologies views the enterprise as a critical segment for growing the overall XR industry and we are committed to furthering adoption by bringing together the best hardware and software solutions providers to meet the respective demands of a business’ function and use cases,” said Brian Vogelsang, senior director of product management, Qualcomm.

“Through the Qualcomm XR Enterprise Program initiative and collaborating closely with members, we are excited to be working with companies who are enabling solutions for the end enterprise by optimizing performance, productivity and improving accuracy and safety in areas such as field service, maintenance and repair, inspection, assembly, material handling, remote collaboration, data visualization and training.”

Enterprise XR segment gets much-needed acceleration

Qualcomm’s new XR Enterprise initiative will accelerate the enterprise XR segment greatly. Not only it helps increase operational efficiencies, and worker satisfaction and safety with a collective working, but it also makes enterprise solutions much more portable across platforms. Instead of developing for one specific device, solution providers will now be creating solutions for the Snapdragon XR chips, making them much more portable.

Qualcomm hardly has any competition at the chipset level in the mobile XR market, and with a stronger commitment, it can make the enterprise market its own as well.

AR, VR, and XR all have been heralded as potential game-changers in the enterprise segment. Qualcomm’s XR Enterprise Program is a positive step on the journey to achieve that potential.

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