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Elon Musk firmly believes ‘X’ will become the most valuable brand in the world. He flat-out said so in a tweet. For those of you who are out of the loop, he’s basically talking about Twitter.
Elon Musk is convinced ‘X’ will become the most valuable brand in the world
Elon Musk kicked off the Twitter rebrand a couple of days ago. The social media network is now called ‘X’, and has a new logo, the blue bird is gone. The change is still not complete, though, not at all. Tweets are mentioned all over the site, and that’s just one of the problems.
In any case, it’s not a secret that Elon Musk refers to ‘X’ as the ‘everything app’. He wants to make this social media network do a lot more than just being a social media network, it would seem.
Elon Musk is inspired by ‘WeChat’ in its attempt to sculpt ‘X’ into the ‘everything app’
Elon Musk mentioned WeChat more than once over the years. WeChat is immensely popular in China, and it’s essentially a messaging and calling app, but it does so much more than that. It evolved into the ‘everything app’, basically.
That’s what Elon Musk wants to achieve with ‘X’, and offer it to the world, it would seem. You can expect to see various new services added to the platform in the future.
Job listings are coming to ‘X’, as are banking and payment plans
It was recently reported that job listings are coming to Twitter aka ‘X’, so the app should be able to help you find a job. Twitter’s CEO also confirmed that banking and payment plans are also coming to ‘X’.
That’s just the beginning, though. One would assume Elon Musk can try to make the transition under the Twitter brand, as it’s so recognizable, but he wanted to scratch that whole branding, and push things into a different direction.
Killing off Twitter brand may be the wrong move, only time will tell
That may seem like a bad move, as Twitter is extremely recognizable all over the world, but on the other hand, it’s known as the social media network, not as the ‘everything app’.
It remains to be seen if Elon Musk will succeed in his attempt. He firmly believes that ‘X’ will become the most valuable brand in the world, so it remains to be seen if that will happen, and how long will it take if it does happen.