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The new Netflix rate feature is bringing some changes to what streamers have been used to. Despite calling this feature ‘new’, it’s important to note that rating content on Netflix has been available for a while. The ratings users give content (either shows or movies) helps Netflix understand what a streamer likes.
With this rating feature, users can either like or dislike what they stream. Previously, they could only do this either before or after watching the content via the title page. This allowed them to watch the content first and give a verdict afterwards on whether they liked or disliked what they watched.
Well, things are now changing and Netflix is letting streamers rate content while viewing it. There are a few benefits to this new feature for streamers on the Netflix platform. Let’s have a look at this improvement and how it’d affect Netflix users around the world.
The new Netflix rate feature brings a new way to engage with the content you love
Home to more than 5400 movies and TV shows, Netflix has become the one-stop for content streamers. Most streamers on Netflix get to watch movies based on recommendations from friends or the platform’s algorithm. This algorithm gets its idea of what streamers might like based on their watch history.
By rating a movie Netflix’s algorithm gets to understand what users like and what they don’t like. Now, with the new Netflix rate feature, streamers have the freedom to rate content at any point before they watch, while watching, and even after watching. Previously, streamers could only rate the content from the title page before or after watching the movie.
To give streamers this ability, Netflix will bring the rate buttons (like and dislike) to the video-playing interface. This will make it easily accessible for those watching a movie or TV show. With this tool in hand, streamers can quickly leave a rating, either positive and continue watching or negative and leave at once.
However, it’s good to note that this improvement is now rolling out to Android and iOS users. It will become available via an app update from the Google Play Store or the App Store. This is just one area where Netflix is making some changes to benefit not only its business but also its customers around the world.