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Many people hate ads and employ the use of ad blockers, but YouTube doesn’t like that, of course. Recent reports point out that the video-sharing platform is now warning users of ad blockers, to stop using them. The platform advises that these users either let the ads play before, during, or after the video or else they’ll face certain consequences.
If these users wish to avoid any consequences of using ad blockers while streaming videos, they can stop now or pay for a Premium subscription. YouTube says that the use of ad blockers while watching videos on their platform is against their terms of service. For this reason, they are now confronting users of these ad blockers to stop making use of them while streaming videos.
Failure to do this on the part of the ad blocker users will take away video playback from them. This means that they won’t be able to watch any videos on YouTube with ad blockers enabled. If you are part of those users who block out ads while streaming on YouTube, you will need to stop at once.
YouTube’s stand against the use of ad blockers while streaming might anger some users
Most users of YouTube today opt to use ad blockers to keep those annoying ads away from their faces. This action has caught YouTube’s attention and the platform isn’t going to condone such actions any more. Those using ad blockers to watch videos on YouTube are now getting pop-up messages while watching videos advising them to disable the ad blocker.
This pop-up holds off video playback until the user disables the ad blocker and lets ads play within the video. The use of ad blockers is not only against YouTube’s terms of service but also damaging to their business. Every month, YouTube generates millions of dollars in ad revenue from tons of videos on the platform.
Using an ad blocker to cut watching these ads means that YouTube will be losing some money. For this reason, the video-sharing platform is taking things personal with users of ad blockers. Those tired of seeing ads while watching videos can pay for the YouTube Premium subscription.
This gives them a break from the ads on not only YouTube but also YouTube Music. Getting a Premium subscription costs about $13.99 per month and brings a ton of features. YouTube offers this as the best alternative to enable users to skip the ads instead of getting ad blocker software.
Even though YouTube is taking a firm stand against the use of ad blockers, some users of the platform might be angry. Their anger comes as a result of having to pay for YouTube Premium and not being able to use ad blockers any longer. Regardless of their emotions, YouTube will continue fishing out those using ad blockers on their video-sharing platform.