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TikTok is the short-form video king, and it has other platforms copying its homework. Well, it looks like TikTok is looking to tackle some bigger fish, and by that, we mean longer videos. According to a new report, it seems that TikTok could be testing 15-minute-long videos.
Right now, of the short-form video platforms, TikTok offers the longest videos with 10-minute uploads. It’s weird that its videos are so much longer compared to YouTube Shorts because YouTube offers longer videos. In any case, people use TikTok to post short videos, but if you want to start making revenue from your videos, you’ll actually need to start making longer videos.
That’s a part of the newer revenue program that the company unveiled a few months ago. TikTok wants to focus on making longer-form and higher-quality content.
You might see 15-minute-long TikToks in the future
At this point, this is still leaked information, so you’ll want to take it with a grain of salt. The company could take this away at any point.
According to the source, TikTok could be thinking about increasing its max video length by 50% to reach a whopping 15 minutes. While 15 minutes isn’t much in a world where you can post 10-hour-long YouTube videos, it’s still very long for the short-form video scene.
Right now, we’re not 100% sure if the company is going to bring this, as we’re still dealing with a leak. On Threads, @mattnavarra posted a tweet showing what looks like a screenshot of a TikTok update. It reads, “Upload videos up to 15 minutes long! Make sure your app is up-to-date, then try uploading from your app or desktop on tiktok.com”
This may have been discovered from within the app’s code. At this point, we’re not sure if TikTok is going to go through with this. We’re just going to have to wait until the company confirms this information.