Our BT Group Manifesto strategy

The BT Group Manifesto boldly focuses on accelerating growth – through responsible, inclusive and sustainable tech. This will help us achieve our purpose to connect for good and our ambition to be the world’s most trusted connector of people, devices and machines by 2030. This allows us to focus on the things that will make the biggest difference to enabling a bright, sustainable future.

  • We’re committed to:

    • Applying responsible tech principles across BT Group’s full value chain.
    • Investing in new growth tech that will help us live and work better.
    • Partnering to build a responsible tech ecosystem that builds trust and drives growth.

    This year we’ve:

    • Conducted user research to understand how our responsible tech principles could build trust and differentiate us.
    • Launched a ‘worker’s voice’ pilot in five supplier factories, to understand the experience of people working in our supply chain.
    • Published an AI standard for colleagues, to ensure our use, development, purchase and sale of AI is consistent with the responsible tech principles, thereby helping to reduce risk at every stage of the AI life cycle.
    • Enhanced sales due diligence in Business by adding checks for negative media coverage. This helps us assess any potential human rights risks through the life of a customer’s contract.

    Contributing to the UN’s Sustainable Development Goals…

    UN’s Global Goals
    UN’s Global Goals

    8.7

    10.2

    UN’s Global Goals
    UN’s Global Goals

    16.10

  • We’re committed to:

    • Building a diverse and inclusive workforce through our inclusion and diversity targets.
    • Passing 25 million households with full fibre by December 2026.
    • Expanding 5G to 90% of the UK geography by 2028, and continue to expand 4G.
    • Helping 25 million people with digital skills by the end of March 2026.

    This year we’ve:

    • Improved both our gender and ethnicity median pay gaps, but we recognise there is still more we need to do to build a truly equitable and inclusive culture across BT Group.
    • Reached over 14 million households (including 3.9 million in rural locations) with full fibre, and extended access to broadband for low-income households, through the BT Home Essentials social tariff and Openreach’s Connect the Unconnected offer, and to discounted mobile through EE Basics.
    • Maintained the UK’s largest, fastest 4G network, and continued the rollout out of 5G that now reaches 75% of the population in the UK.
    • Helped a further 3.7 million people improve their digital skills (23 million since FY15), including supporting 1.2 million small businesses, helping secondary school students ‘Get Work Ready’, empowering young people to get PhoneSmart and tackling online hate with EE Hope United.

    Contributing to the UN’s Sustainable Development Goals…

    UN’s Global Goals
    UN’s Global Goals

    4.3 & 4.4

    UN’s Global Goals
    UN’s Global Goals

    5b

    UN’s Global Goals
    UN’s Global Goals

    9.1 & 9c

  • We’re committed to:

    • Becoming a net zero carbon emissions business by the end of March 2031, and for suppliers and customers by the end of March 2041.
    • Building towards a circular BT Group by the end of March 2030 and circular tech and telco ecosystem by the end of March 2040, while protecting biodiversity and nature.
    • Helping customers avoid 60m tonnes of CO2e by the end of March 2030.

    This year we’ve:

    • Cut our carbon emissions intensity by 61% since FY171, by introducing more electric vehicles to our fleet, decarbonising our building estate and through improvements in energy consumption and efficiency.
    • Cut our supplier carbon emissions by 25% since FY17 (against our 42% target by the end of March 2031) by continuing to work with suppliers to encourage them to set science based targets and improve transparency by reporting emissions through CDP.
    • Refurbished or recycled 166,000 mobile devices and 2.4 million home hubs and set-top boxes, and recovered or recycled 92% of our operational waste worldwide.
    • Helped customers avoid over 1.5 million tonnes of carbon, mainly through full fibre broadband reducing personal or work-related travel.

    1 Target has been approved by the Science Based Targets initiative as in line with 1.5°C climate pathway. Target is to reduce the carbon intensity of our operations by 87% since FY17 by the end of March 2031, (scopes 1 and 2 worldwide emissions tonnes CO2e per £m value added).

    Contributing to the UN’s Sustainable Development Goals…

    UN’s Global Goals
    UN’s Global Goals

    12.5 & 12.7

    UN’s Global Goals
    UN’s Global Goals

    13a

Tablet displaying virtual reality pictures

BT Group Manifesto

By 2030, we aim to become the world’s most trusted connector of people, devices and machines. We launched the BT Group Manifesto to accelerate growth through technology that’s responsible, inclusive and sustainable.

Woman wearing a virtual reality headset

Responsible

New technology must earn trust and transform life for the better. We believe in harnessing the power of tech to connect for good.

AbilityNet volunteer and client

Inclusive

The future of tech must be inclusive and diverse for everyone to benefit. We’re building inclusive connections, digital skills and a diverse BT Group.

Wind turbines in the sea

Sustainable

Technology must accelerate our journey to net zero emissions and a circular world. We’ve committed a net zero carbon emissions business by the end of March 2031, and for suppliers and customers by the end of March 2041.

Girl with red sweater wearing a headset and working on a laptop

Reports and policies

Leading the way to a bright, sustainable future is a key pillar of our Group strategy and why the BT Group Manifesto plays a crucial role. We report on progress and publish our policies to make sure we’re being transparent and accountable. 

External recognition

We are being recognised for our work as a responsible business, here are some of our accolades:

CDP

‘A’ rating on climate for the eighth year running (top 2% of over 21,000 global reporters)

Clean200

Ranked in the top 200 public companies that earn the most revenue from clean, sustainable sources, supporting the transition to a clean energy future

EcoVadis

‘Advanced’ rating score of 73/100 – in the top 4% of over 600 companies assessed in the telecoms sector 

Franco-British Trade & Investment Awards

Franco-British Trade & Investment Awards – Sustainability category winners

FTSE4Good

Confirmed as 2024 member of the LSE Russell FTSE4Good index

Global Child Forum

BT Group recognized as a ‘Leader’ in Global Child Forum’s global children’s rights and business benchmark 2024

ISS ESG

‘B-’ rating ‘Prime’ status on ESG

MSCI

‘A’ rating for ESG investment risk and opportunities  

The National Cyber Awards

Prime Minister’s Award for Cyber awarded to BT Group, for helping customers avoid text message scams

Payroll Giving Platinum Award

Payroll Giving Platinum Award quality mark from HM Government awarded to BT Group, for generating sustainable income sources for UK charities through Payroll Giving

Sustainalytics

ESG low risk score of 18.1 (top quartile of c.16k companies assessed)

Tortoise

Leading telecoms company and ranked 6th overall in the UK FTSE100 across a range of ESG indicators in 2023 (ranked 1st on Climate)   

World Benchmarking Alliance

Ranked 14th of 100 companies in our industry sector on digital inclusion

ESG Addendum 2024
ESG Addendum 2024

See our ESG Addendum 2024 for the full list of our ESG ratings/rankings and awards.