Mumbai police uses ‘vein die gram’ to deliver powerful World Drug Day message. See post

To mark World Drug Day, which is yearly observed on June 26, the Mumbai Police department came up with a clever message and warned people against the use of illegal drugs. The department took to their Instagram page and shared a creative showcasing a venn diagram. However, they changed it and wrote "vein die gram" to deliver their message.

"Don't let your life go in vain with these unwanted intersections," wrote Mumbai Police in the caption of the post. Alongside they also posted an image which shows a venn diagram. However, they changed the text on it and wrote, "vein die gram". (Also Read: Mumbai police's clever use of Bridgerton dialogues for safety awareness takes social media by storm)

Take a look at the post shared by Mumbai Police here:

This post was shared on June 26. Since being posted, it has gained close to 5,000 likes and the numbers are only increasing.

About World Drug Day:

During the June 26, 1987, at the Vienna International Conference on Drug Abuse and Illicit Trafficking, it was suggested that a day be set aside to honour the fight against drug abuse. On December 7, 1987, the United Nations General Assembly declared June 26 to be the International Day against Drug Abuse and Illegal Trafficking.

This day is observed to draw attention to the negative effects drug usage has on one's health and to promote interventions such as prevention, education, treatment, and rehabilitation. The purpose of the day is to raise awareness of the danger that illegal drugs pose to society, which people, communities, and several organisations worldwide observe. (Also Read: Mumbai Police’s ‘main bacha lunga’ road safety message is inspired by Amitabh Bachchan’s ‘Kalki 2898 AD’ character)

In order to eradicate drug addiction and illicit drug trafficking from the world, the day encourages cooperation and communication on a worldwide scale among nations, organisations, and individuals.