How can you create a successful marketing plan for a legacy artist?
Legacy artists are those who have a long and established career in the music industry, often spanning decades and generations of fans. They have a loyal and dedicated fan base, but they also face challenges in staying relevant and reaching new audiences in a constantly changing market. How can you create a successful marketing plan for a legacy artist that honors their past achievements, showcases their current projects, and builds anticipation for their future endeavors? Here are some tips to help you craft a compelling and effective strategy.
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Neha GuptaBased in Dubai : UAE/ INDIA - Senior Stakeholder Management| Marketing|Sales| Brand Strategy | GTM Strategy | P&L…
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Paul LlanosLabel Manager, Artist Relations & Strategy Expert | Entertainment Business Master | Entrepreneur | Royalty and…
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Adele McAlearArtist Manager & Music Business Consultant/Educator. Deep roots in Marketing Communications, Social & Tech.