How can you make your content model more inclusive for all users?

1 Use plain and clear language

One of the most important aspects of inclusive content modeling is to use plain and clear language that your users can understand and relate to. Avoid jargon, acronyms, and complex terms that might confuse or exclude some users. Instead, use simple words, short sentences, and active voice. Explain any technical or domain-specific terms that you have to use, and provide examples or illustrations if possible. You can also use tools like Hemingway or Readable to check the readability and clarity of your content.

2 Consider cultural and linguistic diversity

Another aspect of inclusive content modeling is to consider the cultural and linguistic diversity of your users. Different users might have different expectations, values, and norms when it comes to content. For example, some users might prefer a more formal or respectful tone, while others might prefer a more casual or friendly one. Some users might use different date, time, or currency formats, while others might use different symbols, colors, or images. To accommodate these differences, you can use content localization or internationalization techniques, such as using variables, placeholders, or translation services. You can also use tools like Culture Trip or Hofstede Insights to learn more about the cultural dimensions of your target audiences.

3 Provide multiple modes and formats

A third aspect of inclusive content modeling is to provide multiple modes and formats of your content, so that users can choose the ones that suit their needs and preferences. For example, some users might have visual, auditory, or cognitive impairments that make it difficult to access or process certain types of content. Some users might use different devices, browsers, or screen sizes that affect how your content is displayed or delivered. To address these issues, you can use content accessibility or adaptability techniques, such as using alt text, captions, transcripts, or audio descriptions. You can also use tools like WebAIM or WAVE to check the accessibility and usability of your content.

4 Involve users in the process

A fourth aspect of inclusive content modeling is to involve users in the process of creating and managing your content. By involving users, you can get feedback, insights, and suggestions on how to improve your content model and make it more inclusive. You can also learn from their experiences, perspectives, and stories, and incorporate them into your content. To involve users, you can use content co-creation or participation techniques, such as using surveys, interviews, focus groups, or user-generated content. You can also use tools like SurveyMonkey or Typeform to collect and analyze user data.

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?