How can you network with potential book publishers or literary agents at speaking engagements?

A few things that I have found most helpful is creating Unique Selling Points by highlighting what makes your book stand out from others in the same genre. Mention any unique elements, themes, or narrative approaches that set your book apart. Tell a story with the plot summary. Present a brief but compelling outline of the main plot, emphasizing key turning points. Create intrigue without giving away too many spoilers. build a relationship to others with the content of your book

Do Your Research: Before the event, research the speakers, attendees, and organizations. Know which publishers or literary agents will be present. Prepare Your Elevator Pitch: Have a concise, compelling pitch ready for your book. Highlight what makes your work unique and why it would appeal to readers. Attend Sessions and Engage: Attend sessions related to your genre or interests. Participate in discussions and ask thoughtful questions.

I have both organised & spoken in TEDx conferences & Sales conferences globally across 41 countries. Here is a technique that i have used before to bridge my relationship with publishers. Whenever i am going to speak at an event, i will use LinkedIn or just Google publishers who could fit my needs. I will invite them to come to my speaking engagements. I would give them an Outline of what i will be talking about, and my intentions to explore publishing a book with them. When they do come to my events, i ensure that they are treated like VIPs & i would share my vision & dreams with them. Core message here: We need to make the Publishers feel that it is easy for them to work with us. Us being onstage will enforce credibility to them

The goal is the pitch ... however, it's wise to say hello, find out a bit more about them. When I got my book deal with McGraw-Hill, I asked the editor, "how many books have to sell before you get a promotion." He was stunned, no one had ever asked how they could help his career.

Researching the attendees is definitely THE thing you should focus on. Connecting with the people you want to connect with PRIOR to the event - create and nurture that relationship. Then, meet these people live during the event. That definitely gives you an edge in closing business.

Ive done this, was at an event in a different city, called up 2 publishers who were gonna be there, took appointments met them separately in person to connect, learn about each other which finally resulted in a sign up and my book was published by one of them.

Prior to the event, research the publishers or literary agents who will be in attendance. Understand their preferences, genres they represent, and any recent successes or projects they've been involved in. Tailor your pitch and approach accordingly to align with their interests.

Remember your goal is to align with the publishers who have similar goals as your own. Don’t shotgun it. Find the ones who have a history of projects that YOU like and the chances are good they will like your project, too.

Brevity goes a long way in this arena. When pitching a book proposal, all they truly wish to know are… Who you are What’s your message Why are you an authority Who will read your book

Approach publishers or literary agents respectfully and professionally. Introduce yourself with a friendly demeanor, mentioning any common connections or interests you may have discovered during your research. Be courteous and mindful of their time, expressing genuine interest in engaging with them.

Buscar un equilibrio entre la cortesía y el impacto suficiente para no ser olvidado es difícil . La voz , el lenguaje corporal, pueden hacer muchísimo por nosotros. Pero sin duda , la sonrisa es una carta irrefutable.

Your Network is your Networth , so always have an eye on your network which is good and also have an ambitious view on that leading to growth of togetherness ✨

Have your elevator speech ready. Avoid awkward pauses by having a short introduction of yourself and what you hope to accomplish. Making sure your background research shows that their mission aligns with your mission.

Yes, this is important for mind recall, publishers get to meet many other prospective authors at an event, follow up will establish a connect that can be used to leverage better going ahead.

After the speaking engagement, follow up with the individuals you met within a reasonable timeframe. Send a personalized email thanking them for their time and expressing your appreciation for the opportunity to connect. Include a brief reminder of who you are and what your book is about.

Following up soon is more important than an elaborate follow up. Remind them of a key point in your conversation and set up the next step. Schedule a meeting, send a manuscript, or something else that will keep you in touch.

Have done this, the publisher of my first book is also the publisher of books of 8 of my friends who booked him to publish their first books, due to the personal connect, quality of work and of course the price point.

They say a person views a product an average of 9 times before they buy it. Don’t be a pest but find a reason to follow up. Show them a recent achievement, comment on a success they had, or ask their opinion on a relevant subject.

Focus on building genuine relationships rather than solely pushing for a book deal. Engage in meaningful conversations, ask questions, and listen attentively to their insights and feedback. Demonstrate your professionalism and commitment to your writing career over time.

Para que una relación se estás características, tenga un resultado eficaz, debe estar programada como un proceso de venta. Generando leads, acompañando el eje de desarrollo y estableciendo cierres.

Be adaptable and open to unexpected opportunities. Attend networking events associated with the speaking engagement, such as receptions or book signings, to further connect with industry professionals. Continuously refine your pitch and approach based on feedback and experiences gained from each interaction.

Tengo publicados 32 libros, y el primer fue rechazado por 27 editoriales, hasta que la número 28 que llamé fue quien se interesó. En base a estas experiencias, comparto algunas ideas para presentar un libro a una editorial: 1) Ten el libro escrito, no solo la idea. 2) Salvo muy pocas excepciones, no pienses en hacerte millonario con un libro. 3) Haz un pequeño desarrollo de marketing (donde estaría ubicado mi libro, qué portada sería llamativa, por ejemplo) 4) Averigua todas las opciones de publicación y auto publicación. 5) Todas las editoriales, sin excepción, grandes o pequeñas, pondrán atención a tu libro el primer y segundo mes. Luego, olvídate de que lo promocionen, etc. Por eso es importante que tú lo hagas. ¡Muchos éxitos!

I also like to find out what the event organizer values in speakers and for audiences, so we can tailor messages to those items. That way the speaker meets their needs which increases the value to the audience.

Add Value! Be willing to contribute towards an article or publication the editor is interested in having published. Share ideas on what's trending. Have the courage to recommend someone else for an opportunity you aren't incredibly excited about contributing to. Adding value will continue to open doors and develop relationships.

One thing I would do is invite them to my podcast. Most business owners love to share content about what they do and give valuable insight on how their service can help people. Bringing them on your podcast will build rapport with them and help build up the need to reciprocate with a nice gesture also so the conversation of book writing or doing something for you is likely to happen. Not for free of course, but they may throw some extra things in to their typical services.