How can you use podcasting to educate your event attendees?

1 Before the event

One of the benefits of podcasting is that you can create anticipation and excitement for your event. You can use your podcast to introduce your speakers, topics, and goals, and to provide some background information and context for your event. You can also use your podcast to answer some frequently asked questions, address some common challenges, and share some best practices and tips. This way, you can prepare your attendees for what to expect and what to do before, during, and after the event.

2 During the event

Another benefit of podcasting is that you can capture the live experience and share it with your attendees and beyond. You can use your podcast to record interviews, Q&A sessions, panel discussions, keynote speeches, and other highlights from your event. You can also use your podcast to provide some commentary, analysis, and feedback on the event. You can either publish your podcast episodes live or edit them later and release them as a series. This way, you can offer your attendees a valuable resource to review, reinforce, and revisit the key takeaways and insights from your event.

3 After the event

A third benefit of podcasting is that you can extend the lifespan and reach of your event. You can use your podcast to follow up with your attendees, thank them for their participation, and ask them for their feedback and testimonials. You can also use your podcast to share some additional resources, recommendations, and opportunities related to your event. You can also use your podcast to promote your next event, invite your attendees to join your community, and encourage them to share your podcast with others. This way, you can maintain the connection and engagement with your attendees and grow your audience and influence.

Podcasting is a versatile and effective tool to educate your event attendees. By using podcasting before, during, and after your event, you can enhance the learning experience, increase retention, and extend the impact of your event. You can also showcase your expertise, build your brand, and grow your audience. Podcasting is not only a way to deliver content, but also a way to create value and relationships.

4 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?