How can you use a sales funnel for account management?

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Account management is the process of building and maintaining long-term relationships with your existing and potential customers. It involves understanding their needs, providing value, and creating opportunities for cross-selling and upselling. A sales funnel is a visual representation of the stages that a customer goes through from awareness to purchase and beyond. It can help you identify and prioritize the actions that you need to take to move them along the journey and increase their loyalty and retention. In this article, you will learn how you can use a sales funnel for account management and improve your results.

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