What are the benefits and challenges of using geospatial data for store location analysis?

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Geospatial data is the information that describes the location, shape, and characteristics of natural or human-made features on the earth's surface. It can include data from maps, satellite imagery, GPS, census, surveys, and more. Geospatial data can help you analyze and optimize your store location strategy, but it also comes with some challenges. In this article, you will learn about the benefits and challenges of using geospatial data for store location analysis.

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