What do you do if your market research receives negative feedback?

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When you conduct market research, you're seeking valuable insights into your target audience, product viability, or overall brand perception. However, not all feedback will be positive. Negative feedback can be disheartening, but it's a critical component of the market research process that can drive significant improvements if handled correctly. It's essential to approach such feedback with an open mind and a strategic plan to turn potential setbacks into opportunities for growth and learning.

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