What are the pros and cons of using dynamic pricing algorithms on price comparison websites?
Dynamic pricing algorithms are software tools that adjust prices based on real-time demand, supply, competitors, and other factors. They are widely used by online retailers, airlines, hotels, and other businesses that operate in dynamic markets. But what about price comparison websites, which aggregate and display prices from different sources for consumers to compare and choose? How do dynamic pricing algorithms affect the performance, reliability, and trustworthiness of these websites? In this article, we will explore the pros and cons of using dynamic pricing algorithms on price comparison websites.
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Armin KakasRevenue Growth Analytics advisor to executives driving Pricing, Sales & Marketing Excellence | Posts, articles and…
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Antonio Ruiz OrtínEmpowering Businesses with Advanced Pricing Strategies and Competitive Intelligence Solutions
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Fabian BartnickRevenue Management the right way | Founded 2 companies that optimize hotel & restaurant/bar profits through software…