Your client demands unnecessary app features. How can you steer the project back on track?

1 Listen First

When a client insists on adding features, it's important to listen actively. By understanding their motivations, you can assess whether these features align with the app's core objectives. Sometimes, what a client perceives as a 'must-have' might stem from a lack of technical understanding or an attempt to solve a problem that doesn't align with the app's purpose. Your role is to guide them, ensuring that their needs are met without compromising the app's functionality or user experience.

2 Educate Tactfully

After listening, educate your client about the implications of their requests. Explain how adding certain features can impact the development timeline, budget, and app performance. Use non-technical language to make the consequences clear. For instance, you might compare the app to a vehicle, where unnecessary features are like adding heavy accessories that could slow it down. This analogy can help them visualize why simplicity often leads to a better product.

3 Offer Alternatives

If a feature request isn't in line with the project goals, offer a viable alternative. Suggest simpler or more cost-effective solutions that achieve similar outcomes. For example, if your client wants a complex reporting system, propose a streamlined version that delivers essential data without the bells and whistles. This approach shows that you're committed to meeting their needs while keeping the project focused and manageable.

4 Prioritize Features

Help your client prioritize features by creating a roadmap that separates 'must-have' from 'nice-to-have' elements. This way, you can focus on core functionalities first and consider additional features in future updates. This prioritization helps manage expectations and keeps the project scope defined, preventing feature creep from taking hold.

5 Set Boundaries

Setting clear boundaries is essential for project success. Be firm about what is feasible within the given constraints of time and budget. If a feature request exceeds these boundaries, be honest about it. Your integrity will build trust, and your client will appreciate your candor in the long run. Remember, saying 'no' to certain features can ultimately lead to a more successful app.

6 Maintain Communication

Continuous communication is the key to keeping your project on track. Regular updates and check-ins with your client ensure that everyone is aligned on the project's progress and direction. Should they insist on additional features, use these opportunities to reiterate the project's goals and the reasoning behind your decisions. A transparent dialogue helps mitigate misunderstandings and keeps the project moving forward.