What do you do if you need to prioritize features and functionalities in mobile app development?

By adopting an inclusive design approach, user research will form the backbone of feature prioritisation and definition. Any new work should be grounded in evidence and ways of working must provide a voice for the user.

Entender os desafios e dores das pessoas usuárias é o passo fundamental para uma definição assertiva sobre quais funcionalidades devem ser priorizadas no processo de design de interfaces gráficas. Além dos tópicos mencionados, também pode ser interessante conduzir pesquisas Desk, buscando soluções análogas e compreendendo como funcionam.

Understanding the problem and the users is crucial for any developer, regardless of their level of expertise. Here are some ways of developers approach this: 1. Active Listening and Communication: Developers engage in active listening when communicating with stakeholders, including users, to understand their needs, requirements, and pain points. 2. User Research: Developers conduct thorough user research, which may involve interviews, surveys, usability testing, and analysis of user behaviour. 3. Continuous Learning: They stay up-to-date with the latest trends, technologies, and best practices in software development and user experience design.

Prioritizing features and functionalities in mobile app development is essential for delivering a successful product that meets user needs and business goals. Here are some steps you can take to prioritize effectively: Define Goals and Objectives User Research Feature Evaluation: MVP Approach: User Stories and Use Cases: Prioritization Techniques: Feedback Loop: Iterative Development: Risk Assessment: Resource Constraints: By following above steps, you can effectively prioritize features and functionalities in your mobile app development process, ensuring that you deliver a high-quality product that meets user needs and business objectives.

To effectively prioritize features and functionalities in mobile app development, especially from a UX/Product Design perspective, it's crucial to deeply understand both the problem being solved and the users who will be engaging with the app. This understanding lays the groundwork for every decision made throughout the design and development process, ensuring that the product not only addresses a genuine need but also resonates with its intended audience.

Defining the scope and criteria for a mobile application is a special step in the development process. Here's a comprehensive guide for app developers on how to do it effectively: - Understand the Purpose and Goals - Gather Requirements - Define Features and Functionality - Create User Stories or Use Cases - Set Scope Boundaries - Consider Design and User Experience - Define Acceptance Criteria - Establish Quality Assurance Standards - Review and Refine the criteria By following these steps, app developers can effectively define the scope and criteria for a mobile application.

Os dados de pesquisa e viabilidade são essenciais nesse momento. Com a oportunidade definida, começamos a rabiscar e idear caminhos possíveis

Collaborate with the team (PM, Dev, Stakeholders) to justify the features metrics..howich effort needed vs impact to users? and how’s the timeline looks like..prioritize it by Critical, Must Have, Good To Have, Delicious To Have and Don’t Need The Features…this will help everyone to align on the next ideal action plan

Após o entendimento de dores e necessidades, definir o escopo e os critérios é essencial. Lembre-se, enquanto product designers, trabalhamos, desde o discovery até o delivery, levando em consideração o seguinte tripé: Necessidades das pessoas usuárias, necessidades do negócio, viabilidade técnica para implementação. As definições desta etapa devem ser mensuráveis e, é ideal que os indicadores de performance e resultados estejam definidos. Nesta etapa pode ser feita uma matriz de impacto por esforço para a priorização das funcionalidades em que o time irá atuar.

With a clear understanding of the problem or need your app seeks to address. Engage in brainstorming sessions, employing creative techniques to explore a wide range of possibilities. Prioritize ideas based on their feasibility, potential impact, & alignment with your app's goals and target audience. Group similar ideas into categories to facilitate organization and evaluation. Evaluate each idea against predefined criteria, considering factors such as value, scalability, and user experience. Prototype and test the most promising concepts to validate their viability. Iterate on ideas based on feedback and insights gathered during testing. Document and communicate your ideas effectively to ensure alignment among team members and stakeholders.

To evaluate and rank features as an app developer, establish criteria like user value, technical feasibility, and market demand. Gather input from stakeholders and users to understand priorities. Assess impact on metrics like engagement and ROI. Consider competition and assign ranks based on importance and achievability. Iterate based on feedback and communicate decisions transparently. Create a roadmap to guide development.

The leading question should always be: does it improve the life of the user? This is assuming the app contributes to that. It is, if you will, a User Experience Score that should guide the prioritization. And that not only is true for features, but also for tech. Because if an improved tech will make the app more stable, or more secure, or easier to develop (improving features), this also helps to make the user's life better.

Employ these Methods to Evaluate and rank features and functionalities - MoSCoW Method: Prioritizes features into Must-haves, Should-haves, Could-haves, and Won't-haves. - Kano Model: Assesses features based on customer satisfaction categories. - Value vs. Effort Matrix: Evaluates features based on their value versus the effort required. - Cost of Delay: Considers the impact of delaying a feature on the project. - Impact-Effort Matrix: Assesses features based on their potential impact versus the effort required. - User Story Mapping: Creates visual representations of user stories to prioritize based on user needs. - Relative Weighting: Assigns weights to criteria like user value and technical complexity to prioritize features.

Chegamos na hora de pensar nosso Mínimo Serviço Viável (MSV ou, no inglês, MVS). De tudo o que foi definido, precisamos entender o que conseguimos implementar para testar nossa hipótese e levantar dados. Durante essa definição, o que foi mapeado de trocas internas do negócio e comportamento de usuário permitem ter clareza de quais métricas serão usadas para definir sucesso

1. Roadmap: Begin with a high-level roadmap outlining key milestones and deliverables. Divide development into phases, such as planning, design, development, testing, and deployment. Allocate timeframes for each phase based on project scope and priorities. Incorporate flexibility for adjustments as needed. 2. Backlog: Develop a detailed backlog of tasks and features. Prioritize backlog items based on importance, urgency, and dependencies. Break down features into smaller user stories or tasks. Use techniques like MoSCoW prioritization or user value estimation to rank items. Continuously refine the backlog based on feedback and changing requirements.

Starting with roadmap is always good thing if you have things ready but messed up. I always prioritise things that are in roadmap and then based on priority i arrange it then based on SAFe principles we create backlog of the lists so we can track down everything and have floating backlock

Priorize as coisas que estão no Roadmap e então com base na prioridade eu organize isso e então com base nos princípios SAFe crie o backlog das listas para que possamos rastrear tudo e ter um backlock flutuante

Es importante para tener éxito una vez establecido la ruta de desarrollo y las características a trabajar, no hacer cambios drásticos o cambiar la dirección a mitad de camino. Por eso es esencial trabajar con técnicas cómo MoSCoW para mantenerse enfocado en lo que realmente importa para el producto y los usuarios.