What metrics should you use to evaluate the success of your conference?
Planning and hosting a conference can be a rewarding but challenging experience. You want to deliver value to your attendees, speakers, sponsors, and partners, but how do you know if you achieved your goals? Measuring the success of your conference is not just about counting the number of tickets sold or the feedback ratings. You need to use a combination of metrics that reflect your objectives, audience, and resources. In this article, we will explore some of the key metrics that you should use to evaluate the success of your conference.