What are the most effective ways to improve public perception of carbon capture and storage?

1 Explain the need for CCS

The first step is to explain why CCS is necessary and how it fits into the global energy transition. You can highlight the current and projected demand for fossil fuels, especially in developing countries, and the limitations of renewable energy sources. You can also emphasize the role of CCS in achieving the Paris Agreement goals and reducing the impacts of climate change. You can use examples of existing or planned CCS projects to show how they can enhance energy security, economic development, and environmental protection.

2 Address the misconceptions about CCS

The second step is to address the common misconceptions and myths about CCS that may affect public perception. You can clarify the difference between CCS and carbon capture and utilization (CCU), which converts CO2 into useful products. You can also explain the technical and regulatory aspects of CCS, such as the capture methods, the transport options, the storage locations, and the monitoring systems. You can debunk the false claims that CCS is too expensive, too risky, or too ineffective, and provide evidence from scientific studies and industry practices.

3 Engage with the stakeholders

The third step is to engage with the stakeholders who may be affected by or interested in CCS, such as local communities, environmental groups, policy makers, media, and investors. You can use various methods of communication, such as public consultations, workshops, webinars, social media, newsletters, and podcasts. You can listen to their opinions, concerns, and questions, and provide honest and transparent answers. You can also invite them to visit CCS sites or facilities, or participate in co-design or co-management processes.

6 Adapt to the changing context

The sixth step is to adapt to the changing context and challenges of CCS. You can monitor the trends, developments, and feedback related to CCS, and update your knowledge, skills, and tools accordingly. You can also evaluate the effectiveness and impact of your communication efforts, and identify the gaps, weaknesses, or areas for improvement. You can seek feedback from your stakeholders, and incorporate their suggestions and recommendations. You can also learn from the experiences and lessons of other CCS projects or initiatives.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?