Your client wants immediate results. How do you navigate their expectations effectively?

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When engaging in sales prospecting, it's not uncommon for clients to desire swift results. However, managing expectations is crucial to ensure a successful partnership. Sales prospecting is the process of identifying potential customers, or prospects, with the aim of nurturing them through the sales pipeline until they are ready to make a purchase. The challenge lies in balancing the need for quick wins with the reality that building relationships and converting leads takes time.

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