You're starting a PR business. What skills are crucial for your success?
Venturing into the world of public relations (PR) as a business owner, you're poised to navigate a dynamic field that demands a blend of creativity, strategic thinking, and communication finesse. PR is about managing the reputation of a company or individual and requires you to be adept at connecting with audiences, crafting compelling narratives, and mitigating crises. Your success hinges on mastering a core set of skills that will enable you to effectively promote your clients and manage their public image.
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Rick Alcantara, M.A.Public relations | association president | marketing | social media | crisis communications | employee communications |…
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Leila AkliMulti passionate entrepreneur, corporate communication and public relation expert
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David PurdieExecutive, Crisis, & Brand Communications | Consultant & Advisor