Last updated on Aug 10, 2024

You've lost trust with a key account. How can you rebuild it after a failed upselling attempt?

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Losing trust with a key account can feel like a major setback, especially after an unsuccessful upselling attempt. As an account manager, your role is not only to sell but to build and maintain a strong, trust-based relationship with your clients. When trust is compromised, it's essential to act swiftly and thoughtfully to repair the relationship. The process of rebuilding trust requires a clear understanding of the client's perspective, a commitment to rectifying any issues, and a strategy to prevent future misunderstandings. Here's how you can start to mend the relationship and regain the confidence of your key account.

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