Here's how you can advance your career in Internal Communications through effective problem solving.

In addition you need to identify existing informal communication channels - who is listened to and where are they talking - enlist their support and use them as another channel to reach certain employees.

You can progress in internal communications with effective problem solving that involves identifying and taking care of communication gaps, coming up with clear and efficient communication strategies, fostering collaboration among teams thereby using feedback to improve processes; overall, staying calm during crises would also be an example of professionalism in such situations where one would have to be both tactical and strategic at the same time.

To address workplace communication issues and lack of accountability, follow these three steps: 1. Conduct a Communication Audit: - Review current communication channels and processes. - Survey employees for feedback. - Identify specific instances of breakdowns and their impacts. 2. Analyze Workflow and Responsibility: - Map out the workflow to spot breakdown areas. - Clarify roles and responsibilities. - Use tools like RACI matrices. 3. Hold Open Forums and Discussions: - Organise meetings to openly discuss communication issues. - Encourage employees to voice concerns in a safe environment.

Für eine effektive Problemlösung in der internen Kommunikation ist es zunächst entscheidend, den tatsächlichen Bedarf und die zugrundeliegenden Ursachen genau zu analysieren. Nur so können maßgeschneiderte Lösungen entwickelt werden. Der erste Schritt ist daher eine gründliche Bedarfsermittlung. Dazu sollten Führungskräfte und Kommunikationsverantwortliche verschiedene Informationsquellen nutzen - von Mitarbeiterbefragungen über Feedbackgespräche bis hin zu Datenanalysen. Wichtig ist, dass bei der Bedarfsanalyse alle relevanten Perspektiven berücksichtigt werden. Oft entstehen Probleme in der internen Kommunikation durch unterschiedliche Bedürfnisse verschiedener Abteilungen oder Hierarchieebenen.

Essa prática é essencial para a melhoria das estratégias de comunicação interna. Analisar os feedbacks dos colaboradores contribui com insights valiosos para a transparência das informações, novas formas de reter a atenção do público-alvo e o desenvolvimento de campanhas mais eficazes. Além disso, promove um ambiente de trabalho mais colaborativo e alinhado com os objetivos da empresa, fortalecendo a cultura organizacional e impulsionando o engajamento e a satisfação dos funcionários.

The beginning point should be an internal communication audit to help you understand and gain insight into the current situation, flow of information, processes, categories of audiences, systems, existing communication channels, resources and tools, characteristics of the different dimensions and dynamics of internal communication including vertical and horizontal communication; existing feedback mechanism, gaps, issues, barriers and challenges. On the basis of your findings, develop an internal communication strategy and plan to serve as blueprint and roadmap to guide the management of internal communication to achieve organization's goals. The entire process needs to be participatory and collaborative.

The strategy that addresses a business unit, a region, or a remote team that needs support on their internal communications should be distinct and interwoven into what the gatekeepers and stakeholders are saying. It is vital to understand what breakdowns in communication occur (client-facing staff not relaying behavioral cues or language inflections consistently to respective departments, for example) to address the barriers. The strategy should also be SMART-styled and be agreed upon by stakeholders and people at all levels of the ladder unanimously to foster solidarity.

Wenn in der internen Kommunikation Probleme auftreten, reicht es nicht, diese nur kurzfristig zu beheben. Vielmehr müssen Kommunikationsverantwortliche und Führungskräfte eine strategische Vorgehensweise entwickeln, um nachhaltige Verbesserungen zu erzielen. Bei der Strategieentwicklung ist es wichtig, den Gesamtkontext im Blick zu behalten. Welche Unternehmensziele soll die interne Kommunikation unterstützen? Wie lassen sich die Bedürfnisse der verschiedenen internen Zielgruppen bestmöglich berücksichtigen? Die Strategie muss also sicherstellen, dass die Lösungen zur Problembeseitigung nahtlos in die übergeordneten Kommunikationsziele und -konzepte des Unternehmens eingebunden sind.

Informed Strategy building nurtures effective Internal Communication. We gain deeper insights into our organization’s communication needs by conducting internal surveys, analyses, and fostering a constructive feedback mechanism. Basis this understanding, we can build a robust strategy; one that will align with data gathered and complement the overall organizational goals. Importantly, this approach garners management buy-in, as decisions are rooted in real-time insights.

A estratégia deve ser baseada em informações colhidas anteriormente e refletir em um plano de ação para alcançar os objetivos de forma abrangente.

Over the years, I’ve learnt that fostering team engagement necessitates close collaboration with enabling teams and leadership to cultivate inclusive environments. By promoting open dialogue and active participation, communication professionals align strategies with organizational goals, driving effective problem-solving and enhancing overall team cohesion.

Hacer a las personas protagonistas, es un buen camino para lograr la sostenibilidad de nuestras soluciones. Pero recuerda, por más especialista que seas, tú no tienes todas las respuestas. Escuchar activamente a las personas y co-crear juntos va a ser lo que garantizará el éxito de tus soluciones. Ten en cuenta que para muchas personas, intervenir en actividades de comunicación interna, les generará incertidumbre, por ello brindar responsabilidades claras, definir bien las tareas y acompañar el proceso es fundamental. En mi experiencia, al inicio, pedirle ayuda a un líder para que haga tres acciones puntuales me rinde mejores resultados que simplemente decirle, mejora la comunicación con tu equipo y dejarlo a su criterio.

What I have found to engage teams is to listen for their language and behavior features that show how they seek reward and how they best learn and retain knowledge. Then, we can use varying techniques (for example: gifts/coupons for complete surveys or food for completing focus groups) to elicit buy-in. Showing how the data will be implemented in policy and culture promptly is essential to keeping the attention span of the team members.

One of the most valuable things I’ve learnt in working with teams is to foster open and honest communication. Teams appreciate managers who can do so in a professional way. However, I’d say it’s also important not to be too honest or convey too much information that can disrupt the efficiency of a team. The best managers I’ve seen were able to shelter their team members from things they didn’t need to know that would stress them out but who were also able to carefully listen to their needs and help them in a down-to-earth and honest manner. The balance is key to success.

Hoje vivemos em uma sociedade cada vez mais ativa, com mais voz. Trazer essas vozes garante sucesso no engajamento e agrega pessoas no processo de comunicação.

Overall success hinges on seamless execution. Monitoring project timelines and meticulous project management are critical. Developing a well-planned messaging calendar for spokespeople/stakeholders can put the team on track with accountability and progress status. Choosing channels for the best impact across geographies, planning road shows, on-ground events with stakeholders, and facilitating feedback channels on instant basis will bring in phenomenal value. Additionally, showcasing the tweaked solutions based on feedback, can enhance trust and credibility with internal stakeholders.

Wenn in der internen Kommunikation Probleme identifiziert wurden und ein strategischer Lösungsansatz entwickelt wurde, kommt es nun darauf an, die geplanten Maßnahmen effektiv umzusetzen. Entscheidend dafür ist eine sorgfältige Planung und Koordination der Umsetzung. Kommunikationsverantwortliche müssen klären, welche konkreten Schritte nötig sind, wer dafür verantwortlich ist und in welchem Zeitrahmen die Lösungen realisiert werden sollen. Ebenso wichtig ist es, die Mitarbeiter aktiv in den Implementierungsprozess einzubinden. Nur wenn die Betroffenen die geplanten Veränderungen nachvollziehen können und sich damit identifizieren, werden die Lösungen auch langfristig greifen.

Plan Carefully: Develop a detailed implementation plan outlining tasks, timelines, and responsibilities. Communicate Clearly: Ensure transparent communication about new initiatives, objectives, and expected outcomes. Engage Stakeholders: Involve key stakeholders and teams in the implementation process to gain buy-in and support. Monitor Progress: Regularly assess and report on the progress of implementation to track milestones and address challenges promptly. Collect Feedback: Solicit feedback from teams and stakeholders to evaluate the effectiveness of solutions and make necessary adjustments. Adapt and Improve: Be flexible and ready to modify strategies based on feedback and evolving organizational needs.

Knowing what implementation successes and opportunities business strategists have had in the past is vital. Being boots on the ground sun-up to sun-down at times to both listen for history and to understand what friction implementation is causing is sometimes necessary. This can also cement buy-in from the team members as they can understand that their feedback is being both heard to cause effective changes.

Colocar em prática é uma das maiores dificuldades quando se tem um plano de ação. Nem sempre o que foi planejado é inteiramente executado. Por esse motivo devemos ponderar e saber improvisar quado necessário.

If I had to choose one step to focus on for advancing my career in Internal Communications through effective problem solving, it would be "Measure Impact." Measuring the impact of my communication efforts is crucial as it allows me to demonstrate the value I bring to the organization and make data-driven decisions. By evaluating the effectiveness of my communication initiatives, I can continuously improve my strategies and gain credibility and recognition for my work.

Toda Ação deve ser medida, levando em consideração o Feedback e os ruídos que podem surgir no processo. Esse é o momento de avaliar e modificar a ação se necessário.

Define Metrics: Identify specific metrics such as employee engagement scores, feedback surveys, and productivity indicators relevant to your communication strategies. Collect Data: Regularly gather data through surveys, performance reviews, and other feedback mechanisms to track progress and outcomes. Analyze Results: Analyze collected data to evaluate the effectiveness of implemented solutions and identify areas for improvement. Report Findings: Present findings and measurable outcomes to stakeholders and leadership to demonstrate the impact of your initiatives. Iterate and Improve: Use insights from data analysis to refine strategies, make adjustments, and continuously improve communication practices.

A medição do impacto não é apenas uma etapa final, mas um processo contínuo e integrado às estratégias de comunicação interna. Ao alinhar os objetivos organizacionais com as necessidades dos colaboradores e medir regularmente os resultados obtidos, você não só eleva a eficácia da comunicação interna, mas também reforça seu papel fundamental na promoção do sucesso organizacional a longo prazo.