Here's how you can distinguish between organic and paid social media marketing.
Understanding the world of social media marketing is crucial for your brand's visibility and engagement. As you delve into this digital realm, it's important to recognize the two main types of strategies: organic and paid social media marketing. Organic refers to the free content you post on your social profiles, including posts, stories, and interactions that naturally reach your audience. Paid marketing, on the other hand, involves investing money to advertise and promote your content to a targeted audience beyond your usual followers. Both approaches have their unique benefits and can be used effectively to grow your presence online.