Here's how you can enhance decision-making in corporate real estate using innovation in data analytics.

Making smarter decisions, giving recommendations, etc. relies on extracting the insights from the data. By analyzing market price trends, absorption trends, occupancy rate, consumer/ user preferences, we can actually get desirable results we look for as per clients demand and need. All the recommendations are backed by the data. Once i went for a market analysis of a place where at first i felt city is famous for hotels, but after collecting and analyzing data it seems it is a good investment for residential. And later on after an year client thanked for the recommendation.

Data is the fuel for any project. Analyzing data gives you the demand supply , absorption, pricing trends, scale/ segment preferred by users. Analyzing this data , Real-time data analytics helps to understand the market trends quickly and accurately. The data of past sales trends, pricing trends, demand and supply, geographical shifting, upcoming infrastructure and connectivity helps drafting a predictive model. This lets us predict where the market is growing and change plans as needed. For example, spotting an emerging tech hub nearby might be good investment for developers to design units with modern amenities appealing to tech-savvy professionals, ensuring the project meets market demand effectively.

Analyzing the data helps in evaluating crucial factors including economic indicators, rental yields, vacancy percentage, etc. By analyzing these factors one can understand/ calculate the amount of risk for investment. And data insights also helps you understand which of the factor is contributing the maximum risk for investment and how we can minimize that.

Prioritising tenant feedback is crucial in determining tenant needs and preferences. Analising the feedback obtained from tenants, not only helps you cater to their needs more efficiently but also helps you to understand tenant behaviour. This helps you to better position yourself to attract new tenants whilst retaining your current ones. This is even more crucial in this current post Covid era where tenant preferences are ever changing, and where one needs to be flexible and dynamic.