Last updated on Jul 22, 2024

How can you present your transportation planning findings more effectively?

Transportation planning is a complex and multidisciplinary field that involves analyzing, evaluating, and designing transportation systems and policies. As a transportation planner, you need to communicate your findings and recommendations to various stakeholders, such as decision-makers, clients, partners, and the public. How can you present your transportation planning findings more effectively? Here are some tips to help you improve your presentation skills and deliver your message clearly and convincingly.

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1 Know your audience

Before you prepare your presentation, you need to understand who your audience is and what they expect from you. What are their backgrounds, interests, goals, and concerns? How familiar are they with the transportation planning topic and terminology? How much detail and technical information do they need? How will they use your findings and recommendations? Knowing your audience will help you tailor your presentation to their needs and preferences, and avoid unnecessary jargon, confusion, or boredom.

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Jair Oliveira

Gestor de Negócios, Relações Humanas, Auditor em Gestão Hospitalar, Administrador Hospitalar,Perito Judicial e Perito Assistente
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De suma importância entrar no "mundo operacional, administrativo e comercial do cliente"....é isso que vai determinar suas ações e resultados.

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2 Define your purpose

Another important step is to define the purpose of your presentation. What are you trying to achieve? What are the main points you want to convey? What are the key messages you want your audience to remember and act on? Having a clear purpose will help you structure your presentation logically and coherently, and focus on the most relevant and impactful information. It will also help you set the tone and style of your presentation, and choose the best format and medium to deliver it.

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Jair Oliveira

Gestor de Negócios, Relações Humanas, Auditor em Gestão Hospitalar, Administrador Hospitalar,Perito Judicial e Perito Assistente
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Dominando o "mundo do cliente" pois cada cliente tem ou vive uma realidade diferente, apesar de atuar no mesmo ramo. Isso é fato. Então, dominando essa variável, estará ampliando os percentuais de sucesso de suas ações.

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3 Use visuals and stories

One of the most effective ways to present your transportation planning findings is to use visuals and stories. Visuals, such as maps, charts, graphs, diagrams, photos, and videos, can help you illustrate your data, concepts, and scenarios, and make them more engaging and memorable. Stories, such as anecdotes, examples, case studies, and testimonials, can help you connect with your audience emotionally, and show them the real-world implications and benefits of your findings and recommendations. However, be careful not to overload your presentation with too many or irrelevant visuals and stories, and make sure they support your main points and messages.

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Jair Oliveira

Gestor de Negócios, Relações Humanas, Auditor em Gestão Hospitalar, Administrador Hospitalar,Perito Judicial e Perito Assistente
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Lembre-se, todos temos duas referências: A INTERNA e a EXTERNA. Antes de realizar suas apresentações, descubra qual é a referência. Seu resultado será surpreendente. Exemplo: VC entrar em uma loja, localiza o produto, coloca na cesta, vai ao caixa, paga e vai embora. REFERÊNCIA INTERNA! VC entra em uma loja. olha, olha novamente, vários produtos, pergunta ao vendedor se ficaria bem em VC, vai ao caixa e paga. REFERÊNCIA EXTERNA! Tais Públicos/clientes NAO se misturam ..água e óleo

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Francesco Semeraro

CEO & Co-Founder at Voltaage
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Don't tell the story yourself, ask someone that has already done it successfully to do it for you. I have seen over and over an unimitable story-telling and engaging power when people talk about their successes in transportation planning. They are always also looking to tell their story and give valuable advices, leverage them when presenting your solutions.

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4 Practice and get feedback

No matter how well you prepare your presentation, you still need to practice and get feedback before you deliver it. Practicing will help you improve your confidence, timing, delivery, and interaction with your audience. Getting feedback will help you identify and correct any errors, gaps, or weaknesses in your presentation, and get suggestions for improvement. You can practice and get feedback from your colleagues, mentors, friends, or family, or use online tools and platforms that offer presentation coaching and evaluation.

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Francesco Semeraro

CEO & Co-Founder at Voltaage
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Make sure you already gathered the most negative feedbacks by some members of the community and explained in advance how you plan to adress them. This show a proactive and not defensive approach on all potential negative aspects of what you are presenting.

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5 Be prepared and flexible

Finally, you need to be prepared and flexible when you present your transportation planning findings. Be prepared for any technical issues, questions, comments, or challenges that may arise during or after your presentation. Have a backup plan in case something goes wrong with your equipment, materials, or connection. Anticipate the possible questions and objections from your audience, and have clear and concise answers and evidence ready. Be flexible and adaptable to the situation, and adjust your presentation accordingly. For example, you may need to skip or emphasize some parts, depending on the time limit, the feedback, or the mood of your audience.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Francesco Semeraro

CEO & Co-Founder at Voltaage
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Make sure you nail a good financial estimation for your project. Transportation planning usually result in highly expensive projects with costly surprise. Make sure your stakeholders are confident of your estimations and the feasibility of the project within your estimated potential cost.

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How can you present your transportation planning findings more effectively?

1

2

3

4

5

6

1 Know your audience

2 Define your purpose

3 Use visuals and stories

4 Practice and get feedback

5 Be prepared and flexible

6 Here’s what else to consider

Transportation Planning

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How can you present your transportation planning findings more effectively?

1

2

3

4

5

6

1 Know your audience

2 Define your purpose

3 Use visuals and stories

4 Practice and get feedback

5 Be prepared and flexible

6 Here’s what else to consider

Transportation Planning

Rate this article

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