What do you do if you have multiple deadlines to manage as a public relations professional?

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In public relations, managing multiple deadlines is like juggling fire; it requires precision, focus, and a cool head. When your to-do list is a mile long and every task feels like a priority, it's essential to have strategies in place to keep everything under control. You're not alone; every public relations professional faces this challenge, and with the right approach, you can navigate through the busiest of times without getting burned.

Key takeaways from this article
  • Prioritize for impact:
    Focus on tasks that yield immediate, measurable outcomes first. This approach ensures progress you can show, enhancing your credibility and allowing you to manage other deadlines more flexibly.
  • Calendarize tasks:
    Allocate specific time slots for tasks based on your most productive hours. Prioritize and negotiate extensions if needed, and share the load with your team to keep work at work.
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