What are the most effective ways to get your music on Tidal?

To optimize your music's presentation on digital platforms, start with high-quality production. In an era of new musical production models, focus on a captivating intro, an easy-to-remember melody, a striking chorus of 10 to 15 words, and an ideal duration of 2:45 to 3:00 minutes. These elements are crucial for creating a track that resonates with the audience. Additionally, for distribution, CDBaby is recommended for its efficiency and reliability. These practices help to enhance your music's success on platforms like Tidal.

There are so many platforms that will distribute and host your music for a fee and if it’s working for you then that’s great however some companies will take a monthly fee and your music still isn’t being heard. I’ve recently joined band camp where the artist gets to call all the shots price wise for their hard work which is great and you can sell merch on there also however I’m feeling as though having a website will cut out the middle men I do think the above mentioned companies are great at what they offer and Tik Tok insta snap X and linked in are all beneficial for artists across the board who want to connect live and direct and cash app for supporters to be able to buy into the artist also I recommend each and everyone download it

When preparing your music, balance commercial appeal with artistic authenticity to stand out on Tidal. Adopting new production models doesn't mean conforming to market monotony or trivial themes. Your music should be a unique blend of art and commercial appeal. Choose themes that resonate with the audience and explore various styles. Understanding your target audience and market trends is key to success on Tidal, without compromising artistic integrity. This approach can significantly increase your chances of success on the platform.

It's important to recognise that each DSP has different pitching deadlines. For distributors and labels, music needs to be submitted and pitched at least three weeks prior to the release date on Tidal. Giving editors ample time to listen to your music and programme it accordingly.

When releasing your music, upload it to the aggregator at least 21 days in advance. This timeframe allows for necessary corrections and ensures a flawless launch. It's crucial to pitch to curators up to 7 days before the release. This provides them enough time to evaluate your music and consider it for inclusion in major playlists, significantly enhancing your song's visibility and reach. These steps are vital to ensure a successful launch and to maximize opportunities for your music to stand out on digital platforms.

In my experience, whenever using a DSP, its important to following best practices when pitching to editorial and using in-app promotional features. Remember a stream isn't a fan, and a fan on a DSP isn't yours. Be sure to include fan acquisition into your rollout. It's also important to understand where a DSP sits in the market, adjust your investment based on potential impact. The smaller the DSP, the more inefficient the return.

For a music release on Tidal: produce with quality, including a captivating intro, memorable melody, and strong chorus; maintain authenticity and commercial appeal; upload to the aggregator 21 days before, pitching to curators 7 days prior to the release. Know your audience and market, and utilize effective marketing and distribution strategies. These steps are essential for success on the platform.