First thing to remember is whatever you put out on social media will stick out there forever whatever you will not share in a professional setting do not share it online . Never share when you are too angry too flustered too emotional . The rule of thumb is wait at least 24 hours and see how you feel and then calmly approach the matter. Always share with an objective never to just create clout . Your personal brand can definitely take you places you never thought possible but at the same time one bad post and your career can be damaged .

While it's great to share personal stories, keep them relevant to your industry. Avoid oversharing personal details that might blur the line between professional and personal life.

Bringing important and engaging content online is so important. And if the content fits with your brand, then I believe that we can share our information. As many others have already stated, professionalism is key. I want to serve but it is so important to keep it professional.

Remember this: Be the person whom others respect whether it is on Linkedin or X. It is easy to be caught up in vanity metrics, but when it comes to creating a professional brand, vanity metrics can be deceptive--- they make you the leader of a mob.. whereas a true professional brand across platforms is based upon delivering actionable, positive value.

I think it's important to publish useful, consistent, professional content and sometimes allow yourself to be a little informal, but even there it should be connected with your expertise. I appreciate that LinkedIn is a professional network and it would be great if it remained that way. :)