Last updated on Jul 16, 2024

You're faced with a key account expecting the impossible. How do you handle their unrealistic demands?

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Managing key accounts is a delicate dance, especially when they make demands that seem to defy the very laws of possibility. It's a scenario that can leave you scratching your head, wondering how to navigate the treacherous waters of expectation and reality. Your role isn't just about delivering services or products; it's about fostering a relationship built on trust, understanding, and the art of the possible. Handling unrealistic demands requires a blend of tact, strategy, and clear communication. Remember, you're not just managing accounts; you're managing partnerships.

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