You're facing pushback on your mobile design color scheme. How can you win over the stakeholders?

This is how I solve design challenges! Listen to stakeholder concerns and be ready to make adjustments. Effective collaboration and clear communication are key to gaining stakeholder buy-in and achieving the best design outcomes. Clearly articulate the benefits of the chosen color scheme in terms of user experience, brand recognition, and overall app performance. Focus on how the scheme enhances the product and meets business objectives. Color and design choices should be based on thorough exploration, user data, and evaluation, focusing on performance and long-term goals rather than personal preferences.

First of all gather all the inputs and list down all the concerns. Then for of the point, ask lots of questions to drill down to the actual problem. Many times user doesn't understand what the actual problem is. Its like cause and effect. The root cause leads to an effect at other place. Once you have all the problems, start addressing them. If you feel they are not a problem at all convince the stakeholders about it with the relevant data or points.

As always start from a place of collaboration and understanding: Question the concerns and offer evidence and data to back up why your solution fits the concern Offer additional modifications to ensure that your solution will address their concern if necessary Collaborate directly with the stakeholders to come up with a compromised solution that addresses their concerns but also maintains brain standards and fidelity to your initial approach that solves the problem

Facing pushback on your mobile design color scheme? Here's how to win over stakeholders: 1. Present Data: Show how the color scheme enhances usability and accessibility. Use user testing data and industry standards. 2. Align with Brand: Highlight how the colors align with brand identity and values. 3. Visualize Impact: Create mockups to demonstrate the color scheme’s impact on the overall user experience. 4. Be Open to Feedback: Listen to concerns and be ready to make adjustments. Collaboration and clear communication are key to gaining stakeholder buy-in.

In my experience, user testing and data are powerful tools for choosing a color scheme. A/B testing or user feedback can be incredibly persuasive in convincing stakeholders. Align your colors with your brand identity. If it makes sense for the project, consider tying your color choices back to brand recognition or even the specific emotions you want to evoke in users. Be confident in your decisions! Clearly explain the reasoning behind your color selection and how it resonates with the project's goals and target audience. I'm always open to further discussion and happy to refine things based on stakeholder input, but ultimately, data should be the driving force behind the final call.

Ultimately design decisions should be influenced by the end Customer and the chosen color palette should be the one that users respond to most favorably. Doing thorough research with the targeted Customer to obtain their feedback helps make difficult design decisions easier. If a client wants to ignore user feedback early on in the process, they will probably continue to make poor UX decisions. You will find the most success as a designer if you represent the end Customer’s voice and opinion, not your own. Keep in mind that color is perceived differently throughout the world varying by culture, geography, age, etc. If you are designing for a global audience, you might want to consider having multiple color palettes and testing.

🥇The ultimate way one can make their case is by presenting their "Research". So, how do you go about doing that? - Explain the principles of color theory and how your chosen colors adhere to them. "If you’ve chosen a blue color scheme, you could explain how blue is often associated with trust and reliability." - Share results from user testing that show how users respond to your color scheme. "You may have data showing that users find your color scheme appealing or that it improves usability." - Show how your color scheme compares to those of competitors. "If your colors are similar, it could indicate that you’re following industry trends. If they’re different, it could mean that you’re setting yourself apart." 🎨Cheers!

Provide data and research that support your color scheme choices. Show how these colors enhance user experience, improve readability, and align with current design trends. Evidence-based presentations can help stakeholders see the rationale behind their decisions.

“Discuss color theory and how certain hues can influence user emotions and behaviors—crucial in mobile design where user engagement is key. “ This right here. There’s a reason why most apps, linkedin included is blue.

Show research and data on how the chosen color scheme enhances usability, accessibility, and user experience. Highlight successful case studies or industry standards supporting your choice. Explain how the color scheme aligns with the brand's identity and values, reinforcing brand recognition and consistency.

Create mockups with alternative options . Showcase how your chosen palette aligns with the target audience and industry trends, while the alternative might evoke a different feeling or clash with accessibility guidelines. Visualizing the impact will help you find a solution that resonates with everyone.

Compare your color scheme with successful designs from industry leaders or competitors. Highlight the benefits of your choices and how they meet or exceed industry standards.

Comparer votre design à ceux des concurrents peut être un outil puissant pour convaincre les parties prenantes. Créez des comparaisons côte à côte qui mettent en évidence les points forts de votre palette de couleurs par rapport à d'autres sur le marché. Cette représentation visuelle aide les parties prenantes à voir comment vos choix différencient le produit et peuvent offrir un avantage concurrentiel. C'est aussi l'occasion de discuter des tendances actuelles du design mobile et de montrer comment votre palette de couleurs s'y intègre ou les remet en question de manière innovante.

Demonstrate your willingness to collaborate by incorporating stakeholder feedback into your design. Make adjustments where possible to show that their input is valued and considered.

Important aspect is not just taking feedback but accepting it. Any kind of feedback which is accepted must be conveyed and incorporated into the design, while any kind of feedback which is not, be prepared to negotiate on them in the rightful way without disregarding anybody's suggestion.

Être réceptif aux retours est essentiel. Après avoir présenté votre cas, invitez les parties prenantes à partager leurs idées. Cette approche collaborative peut apporter des perspectives précieuses et montrer que vous valorisez leurs contributions. Si des suggestions s'alignent avec vos principes de design, intégrez-les. Cela améliore non seulement le design, mais donne aussi aux parties prenantes un sentiment d'appropriation, ce qui peut renforcer leur soutien pour la palette de couleurs.

💡While it’s important to stand by your design decisions, it’s also helpful to be flexible and open to feedback. There are a couple of ways to offer Alternatives! - Prepare a few alternative color schemes to present to the stakeholders. This shows that you’re flexible and willing to consider their feedback. - Create interactive prototypes with different color schemes. This allows stakeholders to experience the design firsthand and see how different colors might affect the user experience. - Hold feedback sessions where stakeholders can express their thoughts on the different color schemes. This can lead to productive discussions and a color scheme that everyone is happy with. 🔑Remember, communication and collaboration is key!

O jogo de cores mais clássico do design é o modo claro/escuro, muito utilizado para equilibrar a vista dos usuários, mas também como alternativa estética, se bem utilizado.

Present alternative color schemes that still meet the design objectives. Offering choices can help stakeholders feel more involved in the decision-making process and increase their acceptance of the final design.

Si la résistance persiste, soyez prêt à offrir des alternatives de palettes de couleurs. Celles-ci doivent toujours s'aligner sur vos objectifs de design tout en tenant compte des préférences des parties prenantes. Présenter des options montre de la flexibilité et une volonté de collaborer, ce qui peut être crucial lors des négociations. Expliquez les avantages et inconvénients de chaque alternative, en guidant les parties prenantes pour qu'elles comprennent les compromis impliqués dans leur prise de décision.

Propose a pilot test of the color scheme with a small user group. Gather feedback and present the results to stakeholders. Real-world data can be persuasive and may alleviate their concerns.

One thing I've found is the ability to correlate the both qualitative & quantitative data to justify. Did the proposed color scheme 1. Align with the branding identity? 2. Has both dark and light themes? 3. Go through inclusive and accessibility design review and leverage its feedback as qualitative data? 4. Consider how it applies from a cultural nuance perspective e.g. red is considered death in Japan? 5. Test on both digital and physical products for scalability? 5. Go through an experimental phase e.g. A/B testing for continuous improvement before releasing to general availability?

By understanding stakeholder concerns, presenting well-researched data, showing comparisons, incorporating feedback, offering alternatives, and conducting pilot testing, you can build a strong case for your color scheme and win over the stakeholders.