You're navigating unexpected market shifts in your project. How can you adjust your strategies effectively?

El primer paso es evaluar el impacto de los cambios del mercado en tu proyecto. Analiza cómo estos cambios afectan diferentes aspectos del proyecto, como el cronograma, el presupuesto, los recursos y los objetivos. Considera tanto los impactos directos como los indirectos. Utiliza datos y análisis para comprender la magnitud de los cambios y sus implicaciones a corto y largo plazo. Esta evaluación te permitirá tener una visión clara y objetiva de la situación, lo que es fundamental para tomar decisiones informadas.

Acredito que analisa os impactos dessa mudança no seu projeto, seria o mais importante, muitas mudança impacto direto e quando não analisar pode trazer risco ao seu projeto.

It's essential to embrace the market shift, make genuine assessments of their impacts in the near term and projection. Then leverage on the strategies that will be forward looking, yet presently compatible. I had an experience managing ICT enterprise projects in Nigeria while suddenly the GSM revolution overtook the market space. We didn't do serious assessment of the shift, because we considered it was damn expensive and that the poverty in the land would not support mass adoption. How many people can buy the expensive GSM phones, the SIM cards and pay the exorbitant call charges? However, the shift in market provee us wrong. Thus I'd ever advocate for serious due diligence and genuine analyses to appreciate market shifts.

Una vez que hayas evaluado el impacto, desarrolla planes de actualización que aborden los nuevos desafíos y oportunidades. Esto puede incluir ajustar los objetivos del proyecto, modificar el cronograma, redistribuir recursos o revisar las estrategias de marketing y ventas. Asegúrate de que los planes de actualización sean flexibles y permitan adaptaciones adicionales si surgen nuevos cambios. Comunica estos planes de manera clara y detallada a todo el equipo y a las partes interesadas para asegurar una comprensión y alineación completa.

Actually, you need to get back to the drawing board to communicate on high level with top management and stakeholders and decide to create a fresh project document with all the constraints and ancillaries to address the market shift, or integrate it as modifications through change management route.

One thing I have personally found helpful is to involve the influencers within the team, these are the team members , who others sought their opinion. Involving them early with other key stakeholders can help to reduce any resistance to change.

Changes within projects are quite common place, one way of dealing with them can be by having daily stand up ten minute meetings with key stakeholders to review project progress but more importantly to raise / address any changes which may impact the project.

Monitoring progress using KPI,s is critical to any project or process, it can be done effectively within an organisation on different reporting timescales, daily at a local level, weekly at a more managerial level and monthly at a senior level. To ensure timely intervention if action is required.

As a consultant helping major projects through changes in a strategy or transformation, it is imperative the message needs to come to all from a senior level within the project or business. Ideally with why the change needs to take place.