Aida Pioneer

“What advice would you give Elon Musk if he asked for your opinion on the brand?” If you want to help television do its job, like our Creative Director Dzim Apolenis, you need to be attentive when sorting through your emails, especially the spam folder. Additionally, it’s important to be competent, quick, and friendly. This is exactly what happened when KCRA3 was looking for a commentator to give an honest opinion on the new X logo (formerly Twitter). One of the questions on the show was: “What advice would you give Elon Musk if he asked for your opinion on the brand?” Watch the video to hear Dzim Apolenis's professional take.

The powerful and accurate identity for BinarLab – a team that helps startups and small businesses grow from zero to leading positions 🚀 Challenge & Approach BinarLab specializes in custom software development and IT outsourcing, focusing on helping startups and small businesses grow rapidly. Our goal was to create a bold, mathematically precise identity that emphasizes BinarLab's ability to deliver fast, impactful results. Name & Concept The logo uses binary symbols (0 & 1) with an arrow between, symbolizing the transformation from start to success, reflecting BinarLab's "Turbo start from zero to #1" approach. Design We designed a custom font with smooth curves to match the logo. The identity features a red, black, and white color palette, along with graphics inspired by crystalline mechanisms and cubes to symbolize problem-solving. #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #logo #logodesigner #logoinspiration #logos

Asian background and contemporary design approach in visual identity for an investment company 📈 Challenge & Approach We developed a social media guide aligning with the brand identity and creative campaign for a finance company. Unlike typical industry norms, we leveraged the company’s Asian cultural background to create a unique, modern visual identity. Name Tumar, an Asian talisman symbolizing prosperity, inspired the logo’s triangular shape, merging finance with a forward-looking sun symbol. Design The identity features four colors: confident red, stylish black, auxiliary gray, and pure white. The design emphasizes business brevity with a logo-based pattern, clear photography and illustration guidelines, and digital communication recommendations 🚀 #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #websitedesign #webdesign

Authentic and modern concept for traditional Scandinavian akvavit? Done! Big Idea, naming, bottle shape design, packaging design ⚽️ Challenge & Approach To modernize traditional Scandinavian akvavit, a strong drink flavored with cumin, citrus, and spices, we aimed for a unique concept with broad appeal. We developed a new idea, name, and packaging design for the product. Idea & Name 2:2 AKVAVIT is inspired by the memorable 2:2 draw between Sweden and Denmark in EURO-2004. This match, where both teams advanced to the playoffs regardless of the result, symbolizes the art of Scandinavian negotiation. Design The unique bottle features a square base, referencing a soccer field, with rounded corners symbolizing negotiations. The minimalistic, airy design reflects Scandinavian simplicity, using a categorical blue and geometric fonts that hint at soccer markings. #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #logo #logodesigner #logoinspiration #logos #naming #packaging #packagingdesign

Parenting is your superpower 💪 We developed brand strategy, naming and visual identity for an international social platform for parents by UNFPA/UNICEF. Challenge & Approach Modern parents face issues like gender inequality and negative employer attitudes. STARLING is a platform that supports parents in balancing work and family life👌 Idea & Name STARLING represents a community where parents challenge stereotypes and embrace equality. It symbolizes a new generation that values both family and personal growth. Design The brand uses bright, dynamic colors—sunny orange and mint green—to convey positivity. The logo, featuring two colorful palms, represents equality and cooperation. The design combines static and dynamic elements to highlight the brand’s human, easygoing nature. #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #logo #logodesigner #logoinspiration #logos #naming

We believe that every living thing, including plants, has a soul 🙌 This insight guided our branding for a producer and seller of natural plant extracts 🌱 Challenge We needed to develop a brand identity that would stand out, attract business partners, and captivate clients. Idea & Name A plant extract is the soul of the plant — a simple, yet unexpected concept that adds a touch of holiness and spirit 💫 Design The identity features a slim golden nimbus symbolizing purity, with white as the base and gold as a complement. The minimalist design, with concise elements and graphic illustrations, creates a unique, adaptable visual identity. #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #logo #logodesigner #logoinspiration #logos #naming

Have you ever tasted bacon chips? We had a chance not just to check it out but to develop the complex branding for the new product including strategy, naming, logo and packaging design 🔥 Challenge & Approach Moon Meadow is a new cholesterol-free bacon chip snack with 70% protein. Our task was to modernize this original Spanish snack with a bold idea, striking design, and authentic visual style. Idea & Name Inspired by a unique place in Oregon where pigs sleep by day and roam at night, we named it Moon Meadow. Design The packaging features handcrafted illustrations in three 'night' colors for each flavor, highlighted by illustrative icons. The unconventional brand colors stand out, creating a unique, craft-like vibe that sets it apart on the shelf 🙌✨ #branding #brandidentity #visualidentity #brandingdesign #designinspiration #brandingagency #thegraphicaddict #creativeagency #creativedesign #logo #logodesigner #logoinspiration #logos #naming #packaging #packagingdesign

𝐖𝐡𝐚𝐭 𝐈𝐟 𝐘𝐨𝐮 𝐓𝐡𝐨𝐮𝐠𝐡𝐭 𝐨𝐟 𝐘𝐨𝐮𝐫 𝐁𝐫𝐚𝐧𝐝 𝐚𝐬 𝐚 𝐏𝐞𝐫𝐬𝐨𝐧? In today’s crowded market, distinguishing your brand isn’t just about having a memorable logo or catchy tagline—it's about creating an identity that resonates on a human level. Think of your brand as a person. Here’s how: 📍𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 𝐓𝐫𝐚𝐢𝐭𝐬: Just like people, your brand has a unique personality. Is it bold and daring, or calm and trustworthy? This personality influences how your audience feels about you. ⭐ 𝐂𝐨𝐫𝐞 𝐕𝐚𝐥𝐮𝐞𝐬: Every person is guided by values, and so is your brand. These values shape your brand's decisions and behavior, driving how you operate and interact with the world. 🔍 𝐀𝐩𝐩𝐞𝐚𝐫𝐚𝐧𝐜𝐞 𝐌𝐚𝐭𝐭𝐞𝐫𝐬: First impressions count! Your brand’s visual elements—logo, colors, typography—are like a person’s appearance. They convey who you are before a word is spoken. 📢 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐒𝐭𝐲𝐥𝐞: The way your brand speaks is just as important as what it says. Your tone, language, and messaging should consistently reflect your brand’s personality and values. 🗣️ 𝐏𝐞𝐫𝐜𝐞𝐩𝐭𝐢𝐨𝐧 𝐢𝐬 𝐊𝐞𝐲: People are judged by their actions, and brands are no different. The experiences and interactions consumers have with your brand shape their perception of you. By thinking of your brand as a person, you can craft an identity that’s not only unique but also relatable. This human connection is what builds trust, fosters relationships, and creates lasting emotional bonds with your audience. 𝑹𝒆𝒂𝒅𝒚 𝒕𝒐 𝒃𝒓𝒊𝒏𝒈 𝒚𝒐𝒖𝒓 𝒃𝒓𝒂𝒏𝒅 𝒕𝒐 𝒍𝒊𝒇𝒆? 𝑫𝒓𝒐𝒑 𝒎𝒆 𝒂 𝒎𝒆𝒔𝒔𝒂𝒈𝒆, 𝒂𝒏𝒅 𝒍𝒆𝒕’𝒔 𝒎𝒂𝒌𝒆 𝒊𝒕 𝒉𝒂𝒑𝒑𝒆𝒏! #BrandIdentity #BrandPersonality #VisualIdentity #CommunicationStyle #MarketingTips

𝐓𝐢𝐦𝐞 𝐭𝐨 𝐒𝐞𝐫𝐯𝐞 𝐘𝐎𝐔𝐑 𝐁𝐑𝐀𝐍𝐃 𝐭𝐨 𝐭𝐡𝐞 𝐭𝐚𝐛𝐥𝐞 🍽️ Imagine your brand as your kitchen—the heart of your business. Just as a kitchen is where culinary magic happens, your brand is where your business's identity and value proposition come to life. 𝐋𝐢𝐤𝐞 𝐜𝐚𝐫𝐞𝐟𝐮𝐥𝐥𝐲 𝐜𝐡𝐨𝐨𝐬𝐢𝐧𝐠 𝐢𝐧𝐠𝐫𝐞𝐝𝐢𝐞𝐧𝐭𝐬, building a brand requires thoughtful planning and strategy. Every element you choose, from your logo to your messaging, should be selected with care, just like a chef selects each dish to tell a story. 𝐄𝐚𝐜𝐡 𝐝𝐢𝐬𝐡 𝐫𝐞𝐟𝐥𝐞𝐜𝐭𝐬 𝐚 𝐜𝐡𝐞𝐟'𝐬 𝐞𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞, 𝐩𝐚𝐬𝐬𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐝𝐞𝐝𝐢𝐜𝐚𝐭𝐢𝐨𝐧 to delivering exceptional experience. Similarly, your brand communicates your business's unique story, building trust and loyalty with every interaction. 𝐀 𝐰𝐞𝐥𝐥-𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐤𝐢𝐭𝐜𝐡𝐞𝐧 𝐛𝐨𝐨𝐬𝐭𝐬 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐚𝐧𝐝 𝐞𝐧𝐬𝐮𝐫𝐞𝐬 𝐚 𝐬𝐦𝐨𝐨𝐭𝐡 𝐰𝐨𝐫𝐤𝐟𝐥𝐨𝐰. Likewise, a strong brand strategy aligns every aspect of your business, fostering positive customer perceptions and driving growth. 𝐀 𝐬𝐭𝐫𝐨𝐧𝐠 𝐛𝐫𝐚𝐧𝐝 𝐢𝐬 𝐥𝐢𝐤𝐞 𝐚 𝐠𝐨𝐨𝐝 𝐜𝐡𝐞𝐟—𝐢𝐭 𝐞𝐯𝐨𝐥𝐯𝐞𝐬 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐭𝐢𝐦𝐞𝐬, staying true to its core essence while adapting to market changes. Is your brand ready to serve up something unforgettable? Start in the kitchen—your brand's heart—and craft with precision, passion, and a pinch of creativity. 🌟 #BrandStrategy #BusinessGrowth #BrandIdentity #Marketing #CreativeBranding #BusinessSuccess #CustomerEngagement #Rebranding #BrandEvolution

We just finished a project that's both unique and delicious – packaging for Moon Meadow Bacon Chips. Inspired by the magical Oregon coast where pigs roam under the stars, we created a design that captures that rustic charm. Earthy tones meet rich, night-inspired colors, resulting in packaging that's both sophisticated and inviting. The result is a look that not only stands out on the shelf but also tells a story that resonates with the brand's artisanal roots. Effective packaging like this doesn't just catch the eye; it drives sales by connecting with consumers on a deeper level. Want to see more? Here is our case study: https://lnkd.in/eqyPpRPV If you're ready to bring your brand's story to life through beautiful packaging, Aida Pioneer is here to help.