Altruist

February at Altruist: New Tools, Insights, and Events We packed a lot into the shortest month of the year—here’s what’s new: 🔹 Trust Accounts in Altruist Cash – Advisors can now open trust accounts with 4.00% APY, expanding cash management options for clients. APY is variable and subject to change. 🔹 Multiple Cash Accounts per Client – Open and nickname multiple accounts for better cash flow organization and strategic allocation. 🔹 Direct Index International ADR Model – A new addition to the Model Marketplace, designed to track the performance of exchange-listed ADRs while optimizing for market availability. New Featured Content 🔹 Serving Self-Employed Business Owners – A high-touch, high-profit niche: https://lnkd.in/edyrRbDE 🔹 Working with Equity-Compensated Clients – Managing taxes, risks, and financial planning strategies: https://lnkd.in/eK_QK38U 🔹 Why $200M Echo45 Broke Away (And Hasn’t Looked Back) – Lessons from a fast-growing RIA: https://lnkd.in/ePRUcu4U Upcoming Webinars & Events 📅 Breakaway Chronicles (March 12) – Featuring Jon Henderson of Echo45 Advisors. https://lnkd.in/eUqZdj-Y 📅 Q1 Office Hours (March 20) – Join CEO Jason Wenk and VP Dan Skiles for a live feature rollout discussion and Q&A. https://lnkd.in/eEPRtbp2 🔹 Meet Us at T3 (Booth 915) & Future Proof (Booth 218) – Let’s talk innovation in wealth management. 🔹 Altruist Academy: Nashville (March 24-26, 2025) – A two-day event packed with expert insights, networking, and hands-on learning. Register now: https://lnkd.in/eghAFCwQ Stay ahead of industry trends and explore how these updates can enhance your advisory practice.

We're thrilled to share that our General Counsel, Piret Loone, has been shortlisted for the LA Executive Leadership Awards by the LA Times Studios in the In-House Counsel category. This nomination recognizes outstanding leadership and notable accomplishments over the past two years—both of which Piret exemplifies daily at Altruist. Congratulations, Piret!

Pacific Wealth Advisory Services transitioned $100M+ to Altruist in 3 weeks. Perhaps something for the Guinness Book of World Records. Read the full case study: https://lnkd.in/exXYRyeB

Day Two at FP Citywide Miami is underway! We'll be here enjoying the sunny South Florida weather at Booth 218. Stop by for: - An all-day coffee cart serving hot and iced beverages - Happy hour from 4–6 PM Monday & Tuesday, featuring espresso martinis and assorted canned cocktails - A chance to connect with our incredible team and explore how we're helping advisors thrive See you soon!

Two ways to bring clients onto Altruist: 1️⃣ Bulk onboarding – Ideal for breakaways or full transitions. Our team handles the heavy lifting and supports the project management so you can move efficiently. 2️⃣ Client-by-client digital onboarding – A great option for advisors starting with a tranche of accounts before a bigger move. (And the default for new clients) Whether you’re moving in bulk or one client at a time, please just don’t call it “repapering”.

We're excited to welcome Rich Rao as Altruist’s new Chief Business Officer! 🚀 Rich brings incredible experience from Google and Meta, where he helped scale industry-defining businesses, optimized revenue strategies, and led high-performing teams at critical moments of growth. At Altruist, he’ll play a pivotal role in expanding our market presence, strengthening advisor partnerships, and ensuring long-term growth—helping us continue our mission of making financial advice better, more affordable, and accessible to everyone. You can learn more about Rich’s decision to join in the blog post below 👇🏼 Please join us in welcoming him to the team!

Altruist is at FP Citywide Miami this week—drop by our booth #218 to connect over coffee, great conversation, and good vibes. See you there!

Transitioning to a new custodian is a big move. That’s the perception at least. At Altruist, it’s designed to be seamless and fast. Advisors regularly move hundreds of millions in just weeks. How? ✅ Bulk drafting & processing for efficiency ✅ Paperless account opening & transfers ✅ Client-friendly mobile app with simple approvals ✅ A dedicated team to guide the transition This week, we’re breaking down what transitioning to Altruist looks like (and why it’s easier than ever to switch to a custodian that’s aligned with your business).

"Firms that don’t evolve don’t last. Being third-generation means honoring what came before me while building what’s next." – Gideon Drucker Gideon Drucker, CFP® AIF® ECA is carrying his family firm forward with a clear vision: respect the past, build for the future. See how he’s doing it. Read the full case study: https://lnkd.in/ezQ95_RD

A stable, high-yield option for your clients' cash. With Altruist Cash, clients can earn an industry-leading 4.00% APY*—9x the national average—without the volatility of market-based investments. ✔ Individual, joint, and new trust cash accounts ✔ Access up to to $1M in FDIC coverage for individual, $1M for trust cash accounts, and $2M for joint accounts through our partner banks ✔ Full visibility into client cash strategies with custom account nicknames Help your clients grow and protect their cash while keeping it secure. https://lnkd.in/ertYsDK9