Arbor Day Carbon

Not all carbon credits are created equal. While the primary purpose of these credits is to mitigate climate impact, nature-based credits offer additional benefits that extend beyond carbon reduction. These are known as co-benefits and can have positive impacts on areas like biodiversity, local economies, and social outcomes. Understanding the co-benefits of nature-based carbon credits is important to help corporates make informed decisions about which carbon credits to invest in. Head to https://lnkd.in/gtBXnqBw to learn more

In partnership with Taking Root, we are supporting reforestation in Nicaragua through the CommuniTree Carbon Program. This project provides unparalleled transparency in its environmental and social impacts👇 💰 Over $4M invested in communities 🌳 Over 3.5M trees planted 👨🌾 Over 3,500 jobs created annually By supporting projects like this we are impacting the planet and livelihoods for generations to come.

As businesses strive to tackle climate change, a growing trend called greenhushing—downplaying or staying silent about green initiatives—is taking hold. In fact, 58% of the world's most climate-conscious companies are choosing not to communicate their environmental actions due to fear of public scrutiny. This comes at a high cost for our planet. Transparency is crucial in this all-hands-on-deck moment in the fight against climate change. When businesses keep their climate actions under wraps, they miss the opportunity to inspire others, attract investment, and drive meaningful change. 🌳 Companies like those in the Symbiosis Coalition are setting the bar by openly sharing their commitments to high-quality, transparent carbon projects. 📈 Transparency doesn't just benefit the environment—it boosts business too. Consumers and employees are increasingly loyal to companies that lead on climate action. 🌱 At the Arbor Day Foundation, we've seen firsthand how sharing success stories in tree planting and other initiatives sparks collaboration and drives momentum. Silence isn’t a sustainable strategy. Progress requires us to share both our wins and our challenges. Let’s be bold enough to believe in the power of transparency and the ripple effect it can create. Together, we can drive the change our planet needs.

Many companies hesitate to publicize their carbon credit purchases due to fear of criticism, but staying silent actually slows progress. The carbon market is maturing with higher standards, creating opportunities for companies to lead and shape the market. The Symbiosis Coalition, including giants like Google and Microsoft, is setting the pace by supporting nature-based solutions and transparency, showing that collective action can drive meaningful climate change solutions. At Arbor Day Carbon, we believe in the power of early adopters to make a positive impact. Contact us at https://lnkd.in/gpBYAUJz to learn how you can get involved! https://lnkd.in/gWaYGE_3

ICYMI - In our recent webinar with Taking Root, Jeremy Manion emphasized the critical importance of systems-level thinking in addressing climate change. He discussed how human-created systems have pushed earth systems beyond their natural limits. By integrating human and earth systems, we can drive meaningful change and create a sustainable future. This approach helps us understand the interconnections and adapt our strategies to live within the limits of our planet. 🌱 If you’re interested in hearing more, check out the webinar replay! 👇 https://lnkd.in/gp7GJtgp

We cannot meet this moment alone. So we never do. That is why we are thrilled to announce our partnership with Pollination, a global leader in climate and nature investment, to accelerate nature-based carbon removal solutions.   Together, we will: 🌳 Identify and fund high-quality afforestation and reforestation carbon projects worldwide. 🌎 Fuel the voluntary carbon market with rigorously vetted and high-integrity carbon credits.   “Arbor Day’s global network of implementation partners, combined with Pollination’s experience in project finance and development will be a game-changing partnership that can deliver high integrity projects and credits at scale. We are truly excited to begin identifying where we can deploy this new partnership model." — Philip Cohn, Head of Carbon and Nature Projects at Pollination   We are excited to embark on this journey together, harnessing our combined strengths to achieve net-zero goals and make a lasting impact on our planet.

What is the theory of change? How can we use it in our work in carbon markets to improve the industry as a whole? For all this and more, join our very own Dr. Mairi-Jane Fox, PhD, director of carbon demand & ESG in a thoughtful and insightful conversation with Margaret Morales, director of carbon at Trellis Group. Register today to attend this webinar on August 7 and hear their insights on:  🌲 Theory of change as it relates to carbon markets 🌲 How a carbon credit is made 🌲 The importance of up-front investment in forest carbon credits 🌲 Where they see the carbon market heading Register here: https://lnkd.in/gH9NBKUN

If you’ve ever been curious about what goes into a carbon credit and where the industry is headed, now is your chance to join in How Carbon Becomes a Credit, a conversation between Dr. Mairi-Jane Fox, PhD of Arbor Day Carbon and Margaret Morales of GreenBiz Group In this webinar, they’ll talk through the theory of change and how it can relate to carbon markets, how carbon credits are made, the importance of up-front investment in forest carbon credits, and where they see the carbon market heading. 📆 Wednesday, August 7  🕑 11:00 a.m. CDT Register today 👉 https://lnkd.in/gH9NBKUN 

Participating in the carbon market comes with lots of big decisions. Some of the most important ones are how can projects do the most good for people and the planet while minimizing risk for your organization? Join our own Managing Director, Jeremy Manion and Kahlil Baker, PhD, Chief Executive Officer of Taking Root as they discuss their perspectives on funding projects throughout their lifecycle to have the greatest positive impact. Reserve your spot today and join us July 10 at 12 p.m. EST. 👉 https://lnkd.in/gfduCvcm

We are looking forward to the conversation between Kahlil Baker, PhD and Jeremy Manion about the balance of maximizing the benefits and reducing the risk of carbon investments. Join us July 10 by registering below!