BEAUTYSTREAMS

Next week, we’ll be participating in this year’s COSMETIC 360 in Paris! With an insightful conference presented by Elodie VICINI, Market Manager, France, we’ll explore the impact of longevity, an ever-growing driver of change that is drastically redefining the beauty landscape. According to the United Nations, virtually every country in the world is experiencing growth in the number and proportion of older persons in their population. Driven by longer life expectancies and declining fertility rates, among other factors, the world’s aging demographic is reshaping consumer preferences, and sparking increased demand for products that focus on health, prevention, and sustained vitality. In turn, beauty brands are moving away from traditionally youth-oriented approaches, adapting to meet the needs of a broader age range. While longevity is extensively discussed across industries, it is driving major change within the beauty industry. But what does longevity truly mean in our industry’s context, and how will it influence our industry in years to come? Join us at COSMETIC 360 as we share more on how to navigate this new era and how beauty companies can respond to this shifting landscape. 📆 Wednesday, October 16, 2024  🕝 10:20 a.m. to 10:40 a.m. CEST 📍 Carrousel du Louvre, Paris, France 🎙 Presented by Élodie Vicini, BEAUTYSTREAMS Market Manager, France Be sure to join us for this not-to-miss conference… reserve your badge today! https://lnkd.in/ertwfFsq #BEAUTYSTREAMS #Cosmetic360 #BeautyBusiness #BeautyIndustry #BeautyTrends #TrendForecast #BeautyConference #Longevity #Wellness

It’s a wrap! We were thrilled to attend and participate in this year’s LUXEPACK Monaco, with dedicated conferences and round table discussions that explored the future of beauty devices, packaging, and sustainability. ♻️ Moderating an insightful panel discussion, our Market Manager France, Elodie Vicini, explored the “Coalition for Circular Beauty: The Challenges of Cosmetic Deposit Systems” with key sustainability players and industry leaders. Aiming to launch a pilot deposit scheme on point-of-sale skin care products by the end of year, the Circul'R coalition gathers beauty companies determined to make a change in how beauty packaging is consumed and recycled for a more sustainable future. 💡 “Beauty Devices of the Future: Design, Function, and Sustainability” was also on the agenda, as Elodie delved into the evolution of the ever-popular category in a dedicated conference session. As the global personalized skin care market is projected to reach US $48.65 billion in 2030, consumers’ desires for unique and personalized beauty solutions are steadily driving the growth of this category. Fueled by advances in technology and the ever growing capabilities of AI, beauty devices and salon-grade at-home solutions are no longer a distant dream. Thank you to the LUXEPACK Monaco team and organizers for another insightful show and to all those who attended! #BEAUTYSTREAMS #BeautyBusiness #BeautyIndustry #BeautyTrends #CosmeticIndustry #LuxePack #LuxePackMonaco #BeautyDevices #BeautyPackaging #Sustainability

Just last week, our Global Partnerships Director, Fernanda Pigatto took the stage at in-cosmetics Latin America to present “The Impact of Longevity on our Industry,” a critical topic on today’s market as the global population continues to age. Exploring how the longevity movement translates to the beauty market in Latin American countries, take a look at some of the points explored in this conference: 👉🏽 By 2030, it’s expected that globally, 1 in 6 people will be aged 60 years or over. Demographics are changing and so should beauty marketing. 👉🏽 As demographics evolve, it is essential for brands to start defining beauty through good health, preserved cognitive abilities, and well-being. With this mindset, the different stages of life can be celebrated rather than feared. 👉🏽 Preventive health and care is at the helm of this movement. In fact, young generations are betting on preventive care more so than previous generations: the most notable shift in mindset over the past 2 decades lies in the shift from millennials’ appetite for correction and reversal treatments versus Gen Z’s desire for preventive measures. Thank you to the in-cosmetics Latin America organizers for another fantastic show and to all who attended! #BEAUTYSTREAMS #BeautyBusiness #BeautyIndustry #BeautyTrends #CosmeticIndustry #InCosmetics #InCosmeticsLATAM #InCosmeticsLatinAmerica #Longevity #Wellness #LifelongCare

💡 Our latest white paper is out and explores how hyper-personalization powered by AI and technology is transforming the industry. On the cusp of a personalization revolution, the beauty industry is seeing new brands leaning away from generic, one-size-fits-all products in favor of hyper-personalized solutions tailored to their customers’ unique needs and preferences. Take a look at some of the main takeaways from this month’s read! 👉🏽 It’s expected for the global personalized skin care market, which was estimated at US $28.23 billion in 2023, to surge to US $48.65 billion by 2030. 👉🏽 The industry is entering an era of acutely adaptive skin care, thanks to the use of vast amounts of qualitative data. Companies today are leaning on generative artificial intelligence to help provide a real-time view of consumers’ skin concerns. 👉🏽 Brands like Zkin Lab, SKINTELLI, and Elsa Jungman, Ph.D. are changing the landscape around personalized skin care by recognizing the unique nature and specific needs of each individual's skin, utilizing at-home testing and AI technology to tailor the right solution to each individual. 👉🏽 Another area of innovation is made-to-order production: such solutions bring personalized service but also address the growing concerns over overproduction and environmental waste.  👉🏽 Brands like UK-based start-up Precision Skin® are utilizing a “lab-to-door”, made-to-order model to curate personalized, AI-backed skin care to its customers. Dive deeper into the future of hyper-personalization in our dedicated white paper! 🔗 https://lnkd.in/gddR5vCb    #BEAUTYSTREAMS #BeautyBusiness #BeautyIndustry #BeautyTrends #BeautyForecast #TrendForecast #CosmeticIndustry #Personalization #PersonalizedCare #ArtificialIntelligence #AI #MadeToOrderProduction

Dopamine, or colloquially nicknamed the “happy hormone,” has been talked about and applied across various realms — from fashion to beauty to interior design — where the idea of dressing, decorating, or applying make-up in a joyful, colorful way helps to spur little bursts of happiness. Recently on TikTok, “dopamine menus” have abounded with users sharing carefully curated, colorful lists of activities and moments that bring them joy. In an age where screen times are at an all-time high, dopamine menus are a way of countering default social media scrolling with joy-inducing habits. This viral trend, kicked into gear by content creator, podcaster, and entrepreneur Payton Sartain, showcases simple things that spur joy in the form of a three-course meal. For starters, or things that will give an instant boost, some might do their skin care routine or stretch for a few minutes. Your main dopamine course consists of those longer activities like cooking a meal or going for a run, taking a long bath or trying a new nail look. Meanwhile, sides are reserved for things to do alongside mundane chores, like listening to your favorite song or calling a friend. The dessert portion of the dopamine menu includes activities that spark joy in the short term, but that should be limited in quantity — just like dessert — like watching a favorite TV show or playing video games. And finally, the specials are those once-in-a-while indulgences like booking a spa treatment or a holiday for that extra rewarding feeling. Why not take a moment to jot down your own dopamine menu today? #BEAUTYSTREAMS #BeautyBusiness #BeautyTrends #IndustryTrends #TrendForecasting #SocialMediaTrends #DopamineMenu #Wellness

Last week, we had the pleasure of sharing insights into the future of beauty in the age of longevity at MakeUp in NewYork! We were thrilled to present one of the most recurring topics within the industry to a full house. Taking the stage, our Trend Localization & Business Development Director, Eleonora Mazzilli explored the meaning of “longevity” within the realm of beauty. In case you missed it, here are some of the key takeaways from the conference: 👉🏽 In an era when our global population is aging, anti-aging claims are no longer enough: beauty brands should cater specific solutions to all stages of life and integrate age-inclusive ideals into their marketing efforts and product offers. 👉🏽 Immediate results and temporary fixes are no longer consumers’ main priority. Instead, they are now embracing a more holistic approach that emphasizes prevention, long-term health, and wellness. 👉🏽 Hormones are our lifelong companions. Throughout one’s diverse life stages, consumers increasingly look for hyper-specific solutions to their current state, from prepuberty, to perimenopause, menopause, andropause, and beyond. Thank you to the MakeUp in NewYork organizers for another great show and to all who attended our conference! #BEAUTYSTREAMS #BeautyBusiness #BeautyIndustry #BeautyTrends #CosmeticIndustry #MakeUpInNewYork #Longevity #Wellness #LifelongCare

📣 Another edition of the beauty industry’s biggest competition is coming up fast! Submissions are now open for the Cosmoprof and Cosmopack Awards at this year’s Cosmoprof India! Held from December 5 to 7, 2024 at the Jio World Convention Centre in Mumbai, the Cosmoprof and Cosmopack India Awards recognize finished products, formulations, packaging, design, technology, and more among the show’s exhibiting companies. If you are exhibiting at the show, now is your chance to submit your products for this year’s competition and get the chance to be nominated! Nominees will have the opportunity to be featured on BEAUTYSTREAMS’ dedicated trend platform and gain visibility to exhibitors, suppliers, and industry players at the show. Sign up today to submit your product!  🔗 https://lnkd.in/eQnMJe7a #BEAUTYSTREAMS #CosmoprofIndia #CosmoprofAwards #CosmopackAwards #BeautyTrends #B2BBeauty #BeautyIndustry #CosmeticIndustry #BeautyBusiness

In just a couple weeks, BEAUTYSTREAMS will participate in this year’s LUXEPACK Monaco with an exclusive conference and roundtable discussion around key topics pertaining to industry sustainability. Take a look at what’s on the agenda! 💡 Conference: “Beauty Devices of the Future: Design, Function, and Sustainability” 📆 Monday, September 30, 2024  🕝 4:00 to 4:30 p.m. CEST 📍 Grimaldi Forum, Génois Hall - Monaco 🎙 With speaker Elodie Vicini, BEAUTYSTREAMS Market Manager France Exploring the driving forces shaping the future of beauty devices whose intelligent, purposeful designs are coupled with a commitment to achieving net-zero carbon emissions, we will be identifying the key trends and concepts influencing the beauty device industry this year and beyond. — 💡 Roundtable Discussion: “Coalition for Circular Beauty: The Challenges of Cosmetic Deposit Systems” 📆 Tuesday, October 1, 2024  🕝 2:00 p.m. to 2:45 p.m. CEST 📍 Grimaldi Forum, Atrium Hall - Monaco 🎙 Round table moderated by Elodie Vicini, BEAUTYSTREAMS Market Manager France Beauty brands and companies are joining forces to implement new ways of reusing beauty packaging and reducing the industry’s carbon footprint. Since December 2023, 11 leading beauty companies have joined forces in the Circul'R coalition which aims to launch a pilot deposit scheme on point-of-sale skin care products by the end of year, an initiative that reflects the industry's collective determination to reduce single-use packaging. Make sure to register for the show to join us! 🔗 https://lnkd.in/erhFBXYr #BEAUTYSTREAMS #LuxePack #LuxePackMonaco #BeautyBusiness #BeautyIndustry #BeautyTrends #TrendForecast #BeautyConference #Sustainability #BeautyPackaging #BeautyTech #BeautyDevice

📰 Hot off the press! We were thrilled to contribute to Cosmopolitan Netherlands’ latest Beauty Issue with insights into the Future of Beauty! Contributing forecast-based insights into the many realms of beauty such as inclusivity, aging, and technology, BEAUTYSTREAMS shared what the future holds for the beauty industry and how brands can adapt to the changing landscape of the industry. 💬 When chatting about the future of aging, Eleonora Mazzilli explains that "as people are living longer [...] we will see even more developments in the field of aging. From patented technologies for cell renewal, genes, and biohacking [...] we’re expecting brands to, for example, enlist cancer surgeons, biomedical scientists, and specialists in molecular biology for high-performance products.” Meanwhile, when interviewed on the future of technology, she shares that ““AI will continue to better understand consumer preferences, emotions and diversity, and the combination of machine learning, technology and human experts will enable a whole new level of customized products and services.” Thank you Cosmopolitan Netherlands and Shanice Zoeteweij for the feature! Read the full article here: 🔗 https://lnkd.in/eUWj6K55 #BEAUTYSTREAMS #BEAUTYSTREAMSInThePress #BeautyBusiness #BeautyTrends #InThePress #Cosmopolitan #CosmopolitanNederland #BeautyInsights #FutureOfBeauty 

📣 Calling all Latin America beauty professionals! in-cosmetics Latin America is in just two weeks’ time and BEAUTYSTREAMS will be participating in the show’s Marketing Trends program with an exclusive conference on “The Impact of Longevity on our Industry,” presented by Global Partnerships Director Fernanda Pigatto. As we continue to explore the transformative shifts that are taking place within the beauty sector, longevity seems to be at the helm of this industry-wide transformation. As global demographics are aging, with an expected 1 in 6 people in the world aged 60 years or over by 2030, the beauty industry is at a crucial turning point. This demographic shift is driving change and within the beauty industry consumer demand for preventive, health and vitality-enhancing products is growing. This shift is also challenging the industry’s traditional youth-centric approaches as brands look to reposition themselves to cater to consumers of all ages. “Longevity” is now more than just a buzzword and is significantly impacting some of the latest innovations within the industry. But what exactly does longevity mean in the context of beauty, and how is it reshaping the market today?  Join us at in-cosmetics Latin America to find out more and take part in the discussion! 📆 Wednesday, September 25, 2024 🕞 3:30 p.m. to 4:15 p.m. BRT 📍 Expo Center Norte, São Paulo, Brazil - Marketing Trends Theatre 🔗 Register here before it’s too late! https://lnkd.in/eYfskNkv #BEAUTYSTREAMS #InCosmetics #InCosmeticsLATAM #BeautyBusiness #BeautyIndustry #BeautyTrends #TrendForecast #BeautyConference #Longevity #Health #Wellness