BLOOM FRESH

🇵🇪 The First BLOOM FRESH™ Blueberries Global Open Day is coming to Peru on July 8, 2025! This groundbreaking event will bring together industry leaders, growers, and experts to explore the future of blueberry innovation. 🫐 Cutting-edge insights 🫐 Networking with top professionals 🫐 The latest in fruit breeding technology Save the date and stay tuned for more details!

Our visit to the XXXIV Seminario Internacional de Blueberries Perú 2025 reinforced key insights into the future of fruit cultivation: 🧬 Genetics & varietal development: the latest advancements in breeding are paving the way for improved field productivity, superior fruit quality, and agronomic practices that simplify cultivation. These innovations also introduce new attributes that enhance consumer appeal, delivering a next-level fruit experience. 💧 Fertigation strategies for success: tailored fertigation techniques enhance nutrient absorption, supporting healthier crops with efficient resource use. 🛡️ Plant health challenges: addressing phytosanitary threats with sustainable solutions is essential to maintaining fruit quality and market competitiveness. Peru continues to lead in blueberry exports, proving the importance of innovation and market adaptability, understanding advancements in berry cultivation helps us stay at the forefront of agri-tech! 🫐 #BLOOMFRESH #AgroInnovation #BlueberrySeminar #SustainableFarming #FruitFuture Blueberries Consulting Caliplant Agro Rodrigo Price

The mid-season, seedless black grape Sweet Sapphire™ is known for its elongated, tubular shape and deep purple hue, making it particularly appealing in markets that value unique fruit shapes. With high vine vigor and an optimal Brix of 18-20º, it delivers exceptional fruit quality and longevity, aligning perfectly with consumer preferences in South Korea and across Southeast Asia, where sweet flavor and excellent post-harvest performance are highly valued. These distinctive characteristics, combined with its crisp, juicy texture, have made Sweet Sapphire™ one of Australia’s top exports to the region!

Empowering growers through knowledge! 🍒

The use of paper bags at De Vlei Boerdery (Edms) Bpk to protect each Sweet Globe™ bunch is a great way to ensure quality and consistency in grape production. 🍇 A careful process for an exceptional eating experience!

At Bloom Fresh™, we are walking a path where innovation and inclusion go hand in hand. We are proud of the strong women of our team, through all the services and levels of our organisation, that show us every day that, although challenges are great, opportunities are even greater. 🌱 Together, we continue to open spaces, learn, and grow to build a stronger and more diverse future, where each step brings us closer to a more equitable and sustainable sector. This International Women's Day, who you are celebrating? Thanks to Alessandra Flores (R&D Peru), Valeria García Romo (Commercial Manager Chile), and Karla Huerta (R&D United States) for their testimonies. #IWD25 #AccelerateAction

From vine to harvest, the journey of Sweet Sapphire™ is all about precision and dedication! Careful vineyard management is key to achieving the highest quality grapes that consumers love. A big shoutout to all the growers who make it happen! 👏

Cherry season is on its way! In the commercial fields of Vidrio Fruits in Spain, the flowering of our varieties has already begun. This year marks the third production, and Cheery Crunch™ is leading the way under macro tunnels, with 80-90% flowering. Growing cherries under tunnels offers a significant advantage, accelerating production and providing protection against heavy spring rains, especially crucial in this region, where May has seen frequent downpours in recent years. Stay tuned as we follow the journey from blossom to harvest! 🍒✨

Last week, Bloom Fresh™ sponsored and collaborated with Cherry Growers Australia in the Cherry Tree Vigour Management Workshop series, where expert Ronald Vermeulen shared valuable insights with growers and industry specialists. 🌱 A key takeaway from the workshop was the growing interest among growers in optimizing cherry orchard canopy architectures to balance vegetative growth and reproductive potential. Discussions highlighted innovative approaches founded by Ronald Vermeulen, offering practical solutions to the widespread challenge of managing vigor. This sparked important conversations on rootstock selection, cultural practices for vigor control, and the consistency of our cherry varieties in cropload management. At Bloom Fresh™, we continue to drive innovation in the cherry industry, supporting initiatives that help growers optimize their orchards and adapt to the challenges of climate change. Thank you to all attendees for your participation! 🍒✨