Independent, creative marketing agency based in Chicago. With proven expertise in brand and shopper marketing, we offer the talent and scale of a holding company with the urgency and ownership of a private agency. Using the power of ideas to Bring Change.
External link for Blue Chip
650 Dundee Road
Suite 250
Greater Chicago Area, IL 60062, US
515 N State St
Chicago, Illinois 60654, US
See who went big for Halloween this year at Blue Chip's annual costume contest. Thanks to all who joined in the fun—truly terrifying stuff, gang. #happyhalloween
Once you're in the clutches of a craving for White Castle Chicken Breast Sliders, there's no escape. We were thrilled to produce this video for social media channels promoting White Castle's so-delicious-it's-scary Sliders in the spirit of the spookiest season.
Blue Chip and Nature Nate's Honey Co. are teaming up to disrupt the Northeast, bringing bold creative paired with sophisticated AI implementation to spread the goodness of 100% pure, raw and unfiltered honey across New England. https://bit.ly/3UlVSfJ
Sarah VanHeirseele, Chief Growth Officer, attended Shoptalk 2024 where she represented Blue Chip at the most important event in retail. She met with the industry's top thought leaders as they discussed the intersection of retail, technology and innovation, and shaping the future of retail.
Shoptalk was an incredible event. Great speakers sharing about unified commerce, the importance of retail media, better customer experiences, AI for personalization and transformation in retail, and the importance of physical stores in supporting digital growth. I met so many great people and companies and look forward to many future partnerships. By the way, this was certainly the first conference I’ve attended with a live band and a pickleball court! #creativecommerce #bluechipww #bringcgange
We believe in Bringing Change—not just to our work, but also to our communities. The Blue Chip volunteers recently worked with Shedd Aquarium and the Forest Preserves of Cook County to clear out invasive buckthorn trees that harm the waterways and the amphibian population in the Skokie Lagoons. Thanks to everyone involved!
We’re very proud to share our latest and greatest work for Daisy Brand Sour Cream, a 30-second commercial featuring Bachelor-star Daisy Kent. Thanks to our dream team of Jamie Olson, Joel Walker, Darick Maasen, Kate Hearn, Jaimie Scott, Deborah Heagy, and so many others for helping us bring this amazing spot to life.
Sonja Evans, VP of Business Intelligence & Strategy, and Gregg Berger, VP of Business Development, attended WellComms in Salt Lake City. Sonja took the stage to discuss how health and wellness brands can build trust, personalize communication and use localized strategies to make real impact in multicultural communities.
Groceryshop is a can't-miss marketing industry event. Our CMO Dan Eisenberg is representing Blue Chip there this week to learn about the latest trends and connect with many of our fabulous clients, including Bob's Red Mill, E. & J. Gallo, PIM Brands, and White Castle.
What happens when mid-market CPG brands focus more on product innovation than on how consumers will use those products? Doug Ehninger, Blue Chip's SVP of Client Leadership, offers his solutions for product innovations by putting the marketing foundation first. https://bit.ly/3ZMnzlu
Sonja Evans, VP of Business Intelligence & Strategy, will take the stage at WellComms in Salt Lake City to discuss exploring how health and wellness brands can build trust, personalize communication, and use localized strategies to make real impact in multicultural communities. #WellComms https://bit.ly/3Y8Dpps