Brand Geek

Brand Geek

Legal Services

Protecting the Brands that are Changing the World® Protecting the Businesses that are Changing the World®

About us

We love brands, intellectual property (IP) law and soulful, social enterprises that exist to make a positive difference for their communities and planet, while also creating financial abundance. We are Brand Geek®. Our Mission is to cultivate brand protection strategies for other multiple-bottom-line social enterprises while inspiring others with our curiosity, passion and creativity. We help craft, prioritize and implement brand protection strategies. You can rely on us to not only identify–but anticipate–the IP legal issues that impact your business.

Industry
Legal Services
Company size
2-10 employees
Headquarters
Incline Village
Type
Privately Held
Founded
2002
Specialties
intellectual property law, trademark law, IP law, Copyright law, brand protection, Soulfulpreneurism, B Corp, B Corporation, ESG, strategic planning, and TM Law

Locations

Employees at Brand Geek

Updates

  • Brand Geek reposted this

    View profile for Lara (the Lawyer who Loves Law) Pearson, graphic

    Soulfulprenur, TM Atty, Proud 1% for the Planet Member since 2006, B Corp since 2008, League to Save Lake Tahoe Board Member since 2022

    SF says the Oakland airport rebrand doesn't fly . . . While the SF airport name is highly descriptive, the mark us presumed to be distinctive, based on its registration on the USPTO's Principal Register based on acquired distinctiveness fron use since 1954 (Happy 70th bday SFO!). I'd agree if the Oakland airport starts calling itself the SF airport people will be confused, and likely chaos will ensue.

    San Francisco sues Oakland over proposed airport name change

    San Francisco sues Oakland over proposed airport name change

    abcnews.go.com

  • View organization page for Brand Geek, graphic

    95 followers

    Awww (*blushing*), thanks Russ Stoddard, for showing us the love. It's mutual, you know! 💖 ✨ 💖

  • Brand Geek reposted this

    View profile for Lara (the Lawyer who Loves Law) Pearson, graphic

    Soulfulprenur, TM Atty, Proud 1% for the Planet Member since 2006, B Corp since 2008, League to Save Lake Tahoe Board Member since 2022

    Happy birthday to me Happy birthday to me Happy birthday dear Lara Happy birthday to me Did you know that the copyright registration for "Happy Birthday" was declared invalud in 2016, resulting in Warner/Chappell paying back $14 million to licensees of the song according to court settlement in a lawsuit filed by filmmaker Jennifer Nelson in 2013, successfully challenging the "Happy Birthday" copyright. 🎂🎉🎊🎈🎁

  • View organization page for Brand Geek, graphic

    95 followers

    Are you a #bcorporation or a supporter of the #bcorp movement (or do you have clients who are?). If so, check this out . . .

    View profile for Lara (the Lawyer who Loves Law) Pearson, graphic

    Soulfulprenur, TM Atty, Proud 1% for the Planet Member since 2006, B Corp since 2008, League to Save Lake Tahoe Board Member since 2022

    B Lab recently launched its Second Public Consultation for stakeholders to review and comment on the latest iteration of the draft standards and accompanying survey. B Lab the NGO responsible for the B Impact Assessment, the survey used by #bcorps to become #bcorpcertified, and thousands of other enterprises to set baselines and benchmarks for environmental and social performance. Take a look and contribute to the process!

    Second Public Consultation - share your details

    Second Public Consultation - share your details

    standards.bcorporation.net

  • Brand Geek reposted this

    View profile for Lara (the Lawyer who Loves Law) Pearson, graphic

    Soulfulprenur, TM Atty, Proud 1% for the Planet Member since 2006, B Corp since 2008, League to Save Lake Tahoe Board Member since 2022

    Althletes don't always own their nicknames or monikers. When signing a contract with a sponsor--big or small-- althetes, performing artists and other celebrities must be careful not sign away rights to things that don't yet exist like nicknames, that come with a certain level of fame. Having competent, enthusiastic counsel review your contracts can make the difference between owning your brand and watching someone else profit from it. WWE owns 3 LIVE US federal trademark and service mark registrations for THE ROCK for printed goods, and action figures and toys (each with 1st Use 02/1998, application 05/2000, registration 05/2002); and entertainment services (1st Use 02/1998, application 05/2000, registration 12/2001), which news reports claim it will transfer to The Rock himself, Dwayne Johnson, as he joins the board of the company which owns WWE, TKO Group Holdings. Note, it is not TKO that owns the TMs but WWE. Even more interestingly (at least to me), WWE Opposed an application for THE ROCK owned by The Prudential (insurance company) for entertainment services, which then appears to have caused The Prudential to Petition to Cancel WWE's registrations for printed goods and entertainment services. It appears the parties settled their differences in April, 2023 and The Prudential got to register its THE ROCK mark for "education and entertainment services . . . unrelated to professional wrestling entertainment or professional wrestling." Amendments to IDs of services like this are often easy, quick and amicable ways for parties to coexist in similar mediums but different genres.

    Dwayne Johnson Granted Ownership of 'The Rock' Trademark

    Dwayne Johnson Granted Ownership of 'The Rock' Trademark

    time.com

  • Brand Geek reposted this

    View profile for Lara (the Lawyer who Loves Law) Pearson, graphic

    Soulfulprenur, TM Atty, Proud 1% for the Planet Member since 2006, B Corp since 2008, League to Save Lake Tahoe Board Member since 2022

    While this suit sounds legit, it reminds me of when In-n-Out Burger first moved into NV and sent a C&D letter to a local mom & pop In & Out car wash that has been operating under that name in Reno, NV for 18 years. This caused me to refer to the burger joint as Bully Burger.

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