About us
Tired of your innovation getting lost in the noise? For over 30 years, I've witnessed countless brilliant organizations struggle to communicate their stories in a way that resonates with their audience. The result? Great ideas go unnoticed, and competitors steal the spotlight. At Breakthrough Moments, I leverage my experience helping build tech startups into world-leading software companies to bridge that gap. We help innovators create compelling stories that showcase the true value of their offerings. Here's how we empower you: Stand out from the crowd: We help you differentiate your solutions by focusing on the problems your customers care about most. Get discovered: We connect your offerings to the initiatives that drive customer investment, increasing your visibility. Boost conversions: We turn initial interest into qualified leads by crafting clear and persuasive messaging. Command premium value: We help you negotiate from a position of strength by highlighting the unique value you deliver. Our secret weapon? Collaboration. Through a series of workshops, we tap into the expertise of your engineers, product managers, marketers, and sales teams. This collaborative approach ensures your story is not just compelling, but also credible and authentic. The result? A customer-centric narrative that forms the foundation for all your communication efforts. We equip your marketing team with a clear storylines, allowing them to create content that drives customer engagement and employee alignment. Breakthrough Moments doesn't stop there. We also help you build out your content strategy, crafting engaging narratives for social media, white papers, ebooks and videos. Ready to tell your innovation story the world deserves to hear? Let's talk.
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Employees at Breakthrough Moments
Updates
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Taking time for self-reflection and asking the right questions are crucial tools to turn our big ideas into success. 🌟 Want to learn more? Check out the articles in my Newsletter 👉 https://lnkd.in/eKtNj6JC #Success #BigIdeas #softwareengineering #startups
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Break free from the endless cycle of triage and troubleshooting in the world of Cloud Native Applications. Causal reasoning offers a proactive approach to prevent the business impact. By understanding why problems occur, we can build more resilient systems and focus on innovation, rather than firefighting. #devops #softwareengineering #sre #observability
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Have you ever faced resistance when trying to implement a groundbreaking idea in your organization? Selling transformative concepts demands a strategic approach. This article provides tools to champion your bold ideas and bring them to life. Please leave your comments if you have a viewpoint on this important topic. #Innovation #LeadershipDevelopment #softwareengineering #startups
Selling the Future: How to Champion Transformational Ideas
Andrew Mallaband on LinkedIn
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Want to build a successful business in tech. Some advice from one of the most Prolific Tech Investors of our time, Ben Horowitz, on #Storytelling. You can also find resources to help you on your journey here 👉 https://lnkd.in/eKtNj6JC #startup #devops #cloudnative #observability #kubernetes
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Does your tech solution hold untapped potential? Unleash its power with collaboration! Many tech companies struggle to bridge the gap between their revolutionary technology and how it's presented to customers. Sales and marketing teams, under pressure for clear messaging, might miss the full potential of the solution. This can lead to missed opportunities and customers settling for basic functionalities or selecting a competitors solution. This article dives into a solution that fosters collaboration between engineers,marketing, and sales to: ✅ Unearth the hidden "golden nuggets" of your technology. ✅ Craft a compelling story that showcases the true value proposition. ✅ Develop questions that guide customers to explore their challenges more deeply. Read the full article to learn how to unlock the true potential of your tech solution and empower your customers! Link To Article 👉 https://lnkd.in/eEq6am4r #software #ai #startups #venturecapital
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This story started out as a bit of fun so the members of the engineering team at Causely could explain to their families and friends what they are working on when they go to work. It created some laughter 🤣. We even joked about making a movie and discussed which members of the team would play the leading roles of King Reginald Mainframe, OpenTelemetry, Causely and the #Observability Owls. If you already know the team at Causely take a guess at who we cast. Comments below 👇. If you like the story give it a bump 👍 + share it with your friends. It might bring some cheer to someones day. #techmeetsfantasy #cloudnative #devops #rca #otel #opentelemetry
Data, Dragons & Digital Dreams: The Saga Of Microservice Manor
Andrew Mallaband on LinkedIn
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I met with Ari Recht from Odigos today. I was impressed by their lightening fast approach to instrumenting Distributed Tracing for #microservices applications. This is also compliant with OpenTelemetry. I highly recommend taking a closer look if you want to get results fast without the need for ANY code changes.
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It is always nice when someone takes the time to say thank you for the contribution you made. Thank you Angus Gregory. Look forward to working with you and the team at Biomni in 2024. Breakthrough Moments
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