On October 26, 2010, professional female drummer April Samuels was diagnosed with an aggressive form of breast cancer called triple negative breast cancer (ER-, PR-, HER2-). Immediately, April was motivated to "do something". In November of 2010, combining her will to fight breast cancer with her passion for drumming, she came up with the slogan "Breast Cancer Can Stick It!". The logo was designed at the same time and the drummer pictured modeled after April (see right) That motto has now become a brand. "Breast Cancer Can Stick It!" can be seen on shirts, drumsticks, bass drum heads, and other swag across the country, working to raise awareness and funds for research, trials, and financial assistance for breast cancer, as well as for mammograms.
In October 2011, the Breast Cancer Can Stick It! Team participated in their first breast cancer awareness walk.
In 2012, in addition to participating in its second breast cancer awareness walk, further fundraising activities began in the form of Metal Shop drummer's "Crash Gordon's Breast Cancer Can Stick It! Fundraiser."
In 2013, the decision was made to turn Breast Cancer Can Stick It! into a fully functioning nonprofit foundation. The Breast Cancer Can Stick It! Foundation's mission is to raise awareness and funds for a cure by orchestrating energetic, unique, music-minded events that ROCK to ultimately STICK IT to breast cancer.
Since 2010, April's efforts have raised nearly $300,000.
Breast Cancer Can Stick It! is a nonprofit 501(c)(3) foundation. Donations are tax deductible. Tax ID # 46-2824100.
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Industry
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Philanthropic Fundraising Services
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Company size
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1 employee
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Headquarters
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Dallas, Texas
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Type
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Nonprofit
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Founded
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2013
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Specialties
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Breast Cancer Fundraising, Breast Cancer Education, Music for a Cause, and Philanthropy
