Broad River Retail

Our new Ashley Store got us like 😧

Broad River Retail deepens home market presence with newest store “Rock Hill is in an area where people continue to move to,” said Manny Rodrigues, chief operating officer. “York County is where we have a distribution center. It’s important to us. It’s a thriving, growing community that’s so well liked.” Thank you, Thomas Lester of Furniture Today for stopping by our grand opening celebration in Rock Hill yesterday! Check out his full article in the link below!

Celebrating Store #33 in Rock Hill, South Carolina! We cut the ribbon at our newest Ashley Store in Rock Hill this morning, an event filled with smiles, excitement, and gratitude. Our 35,540-square-foot showroom at Galleria Mall showcases the latest Ashley 7.0 store concept, offering a modern open floor plan and an impressive sleep gallery, providing a world-class shopping experience. In support of those impacted by Hurricane Helene, we are proud to donate $5,000 to Samaritan’s Purse and $2,000 to Beds for Kids. Our thoughts are with those affected, and we’re committed to aiding the recovery efforts in western North Carolina. This weekend’s grand opening celebration promises exciting prizes, including a chance to win a $2,500 shopping spree! We can't wait to welcome the Rock Hill community and show off this beautiful new store.

Incredible Resiliency Displayed by Our Memory Makers Over the past two weeks, our Memory Makers have faced significant challenges, but their generosity and determination to support one another have been inspiring. From the Carolinas to Georgia, they’ve come together to ensure those affected by Hurricane Helene are provided for. We’re grateful to report that all of our Memory Makers are safe. We deeply appreciate our friends and partners nationwide who have reached out to check in and offer support. A special recognition goes out to our Memory Makers in Western North Carolina and other impacted areas for their unwavering spirit in the face of adversity. Your incredible strength sets an example for us all. We continue to ensure essential goods reach those in need. In times like these, our community shines brightest. Together, we will keep showing compassion, resilience, and unity as we support our Memory Makers and communities, every step of the way.

With just 2 days until the ribbon cutting at our Ashley Store in Rock Hill, we’re giving you a behind-the-scenes look at the crucial work that brought it all together. Today, we’ll dive deeper into how we carefully selected the products that will fill the store. Shelby Hill, our Senior Manager of Merchandising, has been with Broad River Retail for nearly five years and has played a key role in eight store remodels and grand openings. In this video, Shelby shares how the merchandising team curated the Rock Hill store’s selection, comparing our core assortment with top sellers from neighboring locations. Our Merchandising Team plays a critical role in providing best-selling products and a broad mix of collections, ensuring we meet the needs of our guests. Find the full Stories from the River episode featuring Shelby in the comments.

Proud to celebrate Customer Service Week 2024! 🚀 At Broad River Retail, our Customer Experience Memory Makers go above and beyond every day, creating meaningful connections with our guests. Handling over 5,000 contacts per week with an impressive 98% call quality rating, our team consistently delivers exceptional service. Earlier this year, our CX team was honored as the runner-up for Best Contact Call Center in the nation! This recognition reflects their unwavering dedication and commitment to excellence. Thank you to our incredible CX Memory Makers for continually making a difference!

🙌 Honoring the Heroes Among Us 🙌 In times of crisis, there are those who go above and beyond—who put others first and stand strong when the world feels uncertain. During Hurricane Helene, we continued to see these amazing heroes firsthand, and today, we want to honor them. To the first responders, healthcare workers, community leaders, and everyday people who showed up in extraordinary ways: 🚒 First Responders: Thank you for your tireless dedication, risking your safety to protect and serve our community, no matter the challenges. 💊 Healthcare Workers: Your compassion and commitment to saving lives are inspiring. You are true lifesavers, both in and out of the storm. 🤝 Volunteers, Neighbors & Partners: Your kindness, whether lending a hand, sending a text of encouragement, or providing a warm meal, has been the foundation of this recovery. Samaritan's Purse, American Red Cross, We at Broad River Retail are humbled and grateful for your courage, generosity, and strength. You remind us that, no matter how difficult the times, we are stronger when we stand together. I am grateful that our Memory Makers at Broad River Retail are safe and accounted for. Once confirmed, we worked with all of our Memory Makers and partners to send supplies to these impacted areas. A special shout out to our amazing Human Capital team that looks after our Memory Makers so well. ❤️ Thank You, Jose Otero, for graciously driving these trucks across the Carolinas and Georgia daily. #Hero Thank You to our amazing Ashley Furniture Industries Reps, West Talbert, & Jimmy Herbig, for checking in on these locations and providing them with supplies. #Heroes Thank you, heroes. You make all the difference. 🌟 To all those impacted by this Hurricane, we will be here as long as it takes to help however we can. You all are in our thoughts and prayers daily. #CarolinaStrong #Purpose Tim Sayles, Dana Mallory, Charlie Malouf, Stacey McCormick, Jocelyn Jones, M.A., Heather Greenwood, Tim Clouse, Brian Deckelnick, Kellen Holmes, Krissy Whitley, Wes Dudley, Cole Bawek, Kim Harkness, Carl Hillesland, Jessi Hatley, Hope Stocker, Janet Leimkuhler, Lee Quirk, Will Luke, James Ouellette, Stacie Pittman, Bob Dussault, Cherrie Rivera, Lynn Knowles, Chris Wright

Thankful Thursday Post It's been a challenging and difficult seven days for all of those impacted by the significant devastation from Hurricane Helene. And recovery will be tough and take some time. The tragic loss of life is awful. Our collective hearts and prayers are with all of the people, the families, the businesses, and the organizations who have been hurt and suffered loss of any kind from this storm. We did receive a deep sigh of relief on Monday morning when we had finally connected with all of our Memory Makers and could safely state that 100% of our Memory Makers from Broad River Retail were safe and accounted for. While we are still working on crisis intervention and support by getting supplies out to our sites, working to help restore power in our locations, etc., I just want to give a shout-out to those who have stepped up to help. Our people have been amazing. Our Leaders. Our MMX Department. Our IT Department. Our Facilities Team. Our Retail Teams. Our Supply Chain and Home Delivery Teams. Our Communications Team. In fact, all of our Departments. Our Memory Makers offering to help and assist other Memory Makers. But, we've also heard from other retailers across the country, our friends in the industry, partners and vendors.... so many people and companies offering to help, volunteering, donating, driving supplies to sites, sending supplies, praying, and just stepping up. So many text messages, email messages, phone calls, etc. It's times like these when the goodness of people and in humanity really shows up and shows out. As human beings, we have so much more in common with each other than our differences. I can't help but be grateful for the goodness in people, especially in times of need. Thank you. We will stay CONNECTED -- we are all in this together -- we will pull through together. 🙏 Manny Rodrigues Stacey McCormick Caitlin Walsh Kim Harkness Tim Clouse Heather Greenwood Jocelyn Jones, M.A. Tim Sayles Robert Ferguson William Woodman, CMA Lynn Knowles Janet Leimkuhler Brian Deckelnick Carl Hillesland Dana Mallory Chris Wright

So do we ☺️

Our process for creating a stunning Ashley store experience starts long before the doors open. We’re highlighting a few of our amazing Memory Makers who helped open our 35,000+ square-foot Ashley Store in Rock Hill, SC. Meet Lou Hilliard, a Visual Area Manager with a knack for transforming spaces. In this video, Lou shares the importance of pre-production planning and how early preparation made all the difference in creating a flawless shopping experience. Her story is a great reminder that success doesn’t happen by chance—it’s the result of careful preparation and execution. Find the full Stories from the River episode featuring Lou in the comments.