Calibrated

1,000 FPV drones with 100% domestic components have been released in Ukraine 🇺🇦 Vyriy Drone presented the first batch – comprising a thousand 8-inch thermal imaging drones commissioned by the State Service of Special Communications and Information Protection of Ukraine (SSSCIP) – which were assembled using exclusively Ukrainian components, including cameras and other electronics 🔧 These drones will be supplied to the #military as part of the Army of Drones project. This achievement reduces reliance on Chinese components, boosts the domestic market, strengthens the national economy, and streamlines logistics. It not only fortifies Ukraine’s #defence capabilities but also cements its position as the defence tech leader in Europe 🛡️ #NumbersByCalibrated

💬 “I am in Kyiv because this is where the future of cyber warfare is made.” This quote from a European cybersecurity expert, as cited by Oleksandr Ihnatenko in Resilience Media’s coverage of the Kyiv International Cyber Resilience Forum(KICRF), highlights Ukraine’s crucial role in shaping modern cybersecurity strategies. Calibrated team also participated in the forum, which gathered over 1,000 experts from government, education, and business sectors across 15+ countries to discuss the most pressing challenges and trends in cyberspace. Over two days, the program covered: 🔹 Cyber operations in military conflicts Ukraine has become a firewall for the democratic world. In 2024 alone, the Government’s CERT-UA team processed 4,315 incidents — a 70% increase from the previous year. That’s 12 cyber incidents every day, shared Ihor Malchenyuk, Director of Cyber Defence at the State Service of Special Communications and Information Protection of Ukraine. Most attacks targeted critical infrastructure, but only 59 were classified as critical or high-level, 1/6 of the previous year's number, indicating improved resilience. 🔹 Hybrid threats and information warfare Disrupting elections, sowing distrust, fracturing alliances — hybrid threats influence not only Ukraine but also destabilize its allies. Ukrainian startups and companies have developed AI-powered tools and OSINT-driven intelligence to detect harmful narratives and prevent the spread of disinformation. 🔹 Public-private partnerships in cybersecurity Countering cyberattacks requires a joint defender mindset and stronger collaboration between governments and the private sector. Ukraine has pioneered such partnerships, integrating private cybersecurity firms, research institutions, and government agencies to rapidly detect and respond to cyber threats. 🔹 International collaboration in strengthening cybersecurity "The boundary between war and peace is increasingly blurred in cyberspace. Cyber threats did not start with the full-scale invasion and will not end when the war is over." – Maciej Stadejek, Director for Security and Defence Policy, EU External Action Service. One example of international solidarity is the Tallinn Mechanism – an initiative uniting 11 countries to coordinate systematic international assistance for Ukraine’s cyber defence. Ukraine’s first-hand experience in defending against cyberattacks is shaping the future of global cybersecurity. Thank you Dr. Yegor Aushev, Iryna Supruniuk, Anastasiia Ostrovska and Rostyslav Kondryk for organising KICRF – a unique platform for expertise sharing and forging partnerships.

🚀 Introducing Defender Media – a new Ukraine-born publication covering the latest in #military and #defence technology. It serves as a gateway for industry dialogue, featuring insights on innovations, investments, expert perspectives, and key events shaping the future of security. Defender Media recently published an overview of the Technical Writing session at the Defence Tech Comms Bootcamp, co-hosted by Calibrated and Tech PR School, featuring Richard Brown, Head of Technology Communications at BAE Systems, Inc. The article highlights key insights on how to communicate complex technical topics to diverse audiences: ▪️ Start with the problem, not the tech. The military doesn’t need "cool" technology—they need solutions that work.  ▪️ Step into the user’s shoes. Consider how soldiers will use, learn, and maintain your technology in the field. What challenges will they face? How easily can they adopt it? ▪️ Know your audience’s level of expertise. Even highly skilled professionals may not be familiar with your specific technology. Meet them halfway by explaining things clearly and avoiding unnecessary technical terms. ▪️ Show, don’t just tell. Use photos, infographics, and videos to demonstrate your technology in action. A well-crafted visual can often communicate more effectively than words alone. 📍 Check out the full article for more insights: https://lnkd.in/g4JQ9iPt Kudos to Den Smyrnov, Roman Sudolsky & Nik Zharov for initiating this media platform!

🔔 How can PR pros help Ukrainian businesses withstand cyber and info attacks? How prepared is your company for crisis communications in such situations? Calibrated, together with European Business Association, LOOQME, MMR - Marketing Media Review, and IT Ukraine Association, continues its research on the communication resilience of Ukrainian businesses. The survey will help identify vulnerabilities and improve reputation management during crises. We need your insights! 👇 ✅ Take a 6-minute survey to help identify key challenges and solutions. ✅ Be the first to access exclusive insights—leave your email for the full report. ✅ Share your best crisis management practices—we’ll feature them (anonymously, if preferred) in the research. 📆 Survey closes March 26, 2025. 📩Take part in the survey: https://shorturl.at/PaO3Z Your expertise can shape the future of crisis communications in Ukraine. #PR #CrisisCommunications #CyberSecurity #ReputationManagement #BusinessResilience

Ukraine has confronted hybrid threats with agility and innovation—but now it’s Europe’s turn to act 🚨 The information space is under siege. Adversaries #infoops polarizing societies and breaking alliances overnight. Information security must be a top priority, argues Olha Danchenkova, co-founder of Calibrated and a #StratCom expert, in a new analysis for Tech Policy Press. Her insights lay out what Europe — and the world — can’t afford to ignore: ▪️ How adversaries hijack agendas, sow distrust, and fracture democracies ▪️ Why cross-border coalitions and smarter policies are urgent ▪️ What a whole-of-society response looks like — and which frameworks work We’ve seen the real-world impact: Russian influence operations have disrupted elections in Romania and Moldova. And the #threat to European democracies is growing. 2025 must be the year democracies stop playing catch-up. Outpace adversaries with faster, tech-driven strategic comms built on cognitive science to rebuild trust through authentic voices. 📍 Read the full article: https://lnkd.in/gdrbpnyx

48 minutes is the average eCrime breakout time, nearly half the duration compared to 2023, according to the CrowdStrike Global Threat Report. The fastest recorded breakdown took only 51 seconds. Key trends include: 🧠 Social engineering, amplified by AI Adversaries are realizing that traditional technical attacks are getting harder, so they’re going after the weakest link – humans. Generative #AI is used for convincing #phishing emails, deepfake videos and voice phishing. One high-profile case involved a $25.6 million transfer scam using a deepfake. ☁️ Cloud intrusions grew 26% in 2024, indicating more threat actors are targeting cloud services. Key tactics include gaining initial access through valid accounts, lateral movement using cloud management tools, and maintaining persistence with alternative authentication mechanisms. ⚠️ Malware-free attacks 79% of observed attacks relied on valid credentials, remote administration tools, and hands-on-keyboard tactics, bypassing the need for malware and simulating legitimate user activity. Read the full report: https://lnkd.in/gupyWfSE #NumbersByCalibrated

🚨 How prepared is your business to communicate during #cyber and information crises? 🚨 A #cyberattack or #disinformation campaign can rapidly escalate into a full-scale crisis, putting the business’ reputation and customer trust at risk. Calibrated together with European Business Association, LOOQME, MMR - Marketing Media Review, and IT Ukraine Association is launching a survey on Ukrainian businesses' communication readiness for cyber and information crises. This survey will help identify vulnerabilities and gaps that need to be addressed to enhance the reputation management and crisis communication capabilities of Ukrainian businesses when facing cyber and information attacks. Why participate? ✅ Evaluate your company’s communication resilience ✅ Gain insights from a future industry report on crisis comms readiness Join us in strengthening Ukrainian business resilience! 📩 Take the survey now: https://shorturl.at/PaO3Z #CyberSecurity #CrisisManagement #BusinessResilience #Ukraine #ReputationManagement

"Businesses must learn to effectively identify and communicate #threats, consider #cyberattacks in their risk assessments, and develop a crisis response plan that includes proactive engagement with stakeholders," says Julia Petryk, CEO and co-founder of Calibrated, in her article for MMR . 🔐 Cyberattacks grow more sophisticated. Organizations of all sizes and maturity levels are increasingly vulnerable to financial losses, operational disruption, and reputational damage. Healthcare facilities have ranked third for several years as the most targeted sector by hackers, with government organizations in second place and educational institutions consistently taking the top spot. For example, this January, cloud-based software provider PowerSchool experienced a significant data breach affecting 62.4 million students and 9.5 million teachers across the U.S. and Canada. The stolen data included sensitive information such as social security numbers, medical records, names, contacts, and academic grades. The company was forced to pay a ransom to prevent the data from being leaked into the public domain, and offered two years of free data protection to affected individuals. 📖 Read more about the latest major #cyber incidents, how companies responded to them, and the resulting consequences: https://lnkd.in/gMEzSgyE  * The article is written in Ukrainian 🇺🇦 You may consider translating the page to read in another language.

With the rise of emerging hybrid #threats, it's crucial to recognize the achievements of those driving progress in #defence, #cybersecurity, and information security. Today, #WomenInResilienceTech is proud to feature Anastasiia Voitova, Head of Security Engineering at Cossack Labs.  ◾ Q: What inspired you to pursue a career in your field? “My interest in cybersecurity grew from my computer science background, where I learned how to build large and complex systems. Eventually, I noticed that these systems could be quite fragile, and often contain weaknesses that might lead to serious security vulnerabilities.  I’m passionate about getting ahead of security problems before they even start – it's like strategically winning the battle before it’s fought. In a world driven by software, it’s important that this software is secure and controllable. Somebody has to do the complex work and mitigate the risks at their root cause – during the development process. I am part of Cossack Labs, a company that builds the ‘invisible texture of modern civilization’ – key elements of infrastructure, finance, power grids, and mission-critical systems.” ◾ Q: What unique perspectives do women bring to industry? “It's great that in our time women have the opportunity to contribute to technological progress and play an active role in cybersecurity. At Cossack Labs, we do not divide responsibilities into "men’s" or "women’s" tasks, nor do we hold gender-based expectations for any position. We focus solely on professional qualities, decision-making skills, and expertise, equally supporting all the team members. During times of war, when many men are called up to serve in the military, women in cybersecurity become more visible. Their contributions are crucial for keeping infrastructure secure and operational under these demanding circumstances.” ◾ Q: What emerging trends in defence do you find most impactful? “One of the most impactful trends in defence today is the integration of remote and autonomous operations, including various types of unmanned vehicles coordinating seamlessly. These operations are supported by advanced network communication technologies, as well as protocols such as UADroneID, which address challenges like identification, trustworthy telemetry, and friend-or-foe recognition.  Moreover, modern mission-critical systems demand real-time security decision-making. This requires thinking ahead, deploying defence-in-depth protections, using advanced behavior analytics and AI, among other strategies.” #IWD2025 #AccelerateAction

🌍 Behind every advancement in resilience tech, there are people building, securing, defending, and communicating it. This spring, #WomenInResilienceTech highlights the women driving these efforts toward a more resilient future. One of them is Iryna Supruniuk – co-founder of the Defense Innovation Highway | DIH, a platform accelerating defence innovation cooperation between Ukraine and the Nordic countries, and COO at Kyiv International Cyber Resilience Forum. As a Ukrainian Tech Insider, Iryna brings deep analytical expertise in defence tech and cybersecurity 🔐 ◾ Q: What inspired you to pursue a career in your field?  “Being Ukrainian during the war and full-scale invasion is to ask yourself, ‘How could I help our Army now?’ So in case you have relevant competence, expertise, and experience in related fields, you are trying to bring that to the table with the aim of joining forces, supporting what is needed, and facilitating impactful initiatives, projects, and companies to strengthen our security and defenсe. At the very beginning of the full-scale invasion in 2022, we started to spread the truth about the war in Ukraine to international media, working closely with editors, journalists, etc. Also, the cyberwar was at full speed as cyber-attacks became part of kinetic operations on the ground. I collaborated with some professionals in this field to keep an eye on cyber and defence tech closely.  At the beginning of 2023, I was invited to join a new project powered by the government about defence innovation, which is now known as Ukrainian defence tech cluster BRAVE1. During that time I gained tremendous experience in this field as we cooperated with all stakeholders: military, ministries, private sector, NGOs, investors, international partners, etc.  After that, within Defense Innovation Highway, with my colleague from Copenhagen, we focused on collaboration with our Nordic partners in defence technology and facilitating further closer integration between allied countries. So I’m doing my best in the field where I can be effective and productive. The war is ongoing, so we must stay on track.” ◾ Q: What unique perspectives do women bring to industry? “From my perspective, it’s not about women or men – it’s about intelligent professionals, committed to Ukraine, who enhance the industry with their talents, brains, skills, and connections.” ◾ Q: What are some key skills or qualities that are necessary for anyone working in defence, cyber, or information security today?  “Ability to learn fast, quick adoption, work under pressure, taking into account security risks, communicate with a variety of stakeholders, analytical and strategic overview of innovations locally and globally. My key insights – move forward fast, test hypotheses and improve the process based on the feedback by end-users. Everything is changing very quickly, so be sure you’re on the same page with your stakeholders and understand needs.” #IWD2025 #AccelerateAction