Calliope Communications reposted this
Are you a B2B healthcare marketing leader who can't afford to waste more time or money on content marketing vendors? What I've seen with my clients: • They're hustling to hit quarterly MQL goals • They need marketing assets to support the sales cycle (like yesterday) • They have lots of internal SMEs, but lack resources to leverage them for content So, they hire a cheap freelancer or an expensive agency to write content ... and get 𝘻𝘦𝘳𝘰 ROI. After spending countless hours herding cats and spoon-feeding instructions to their external "partner," they end up with content that's off-brand, lacks strategy, and reads like word salad. They're stuck with rewriting the asset themselves ... or more likely, running out of time and never publishing it. If that's you, don't give up just yet. You don't need to hire in-house (and spend $$$$) or resign yourself to a broken content marketing function. What you 𝘢𝘤𝘵𝘶𝘢𝘭𝘭𝘺 need is a partner with specialized industry experience, a solid editorial process, and a proven system for getting results. I'm looking to help two new clients, starting now or in Q1 2024. In 90 days, we can help you: • Assess and solidify your content KPIs • Outline your quarterly editorial calendar • Assign a dedicated lead writer on our team • Work with your sales team and SMEs to create breakthrough content • Layer in our rigorous internal editing process to save you valuable time • ... And ultimately turn on a steady stream of content that truly speaks to your prospects and drives organic growth You could be like our client at a healthcare-focused fintech company, who said, “𝘞𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘵𝘦𝘢𝘮 𝘪𝘴 𝘵𝘩𝘦 𝘧𝘪𝘳𝘴𝘵 𝘵𝘪𝘮𝘦 𝘸𝘦 𝘩𝘢𝘷𝘦𝘯’𝘵 𝘩𝘢𝘥 𝘵𝘰 𝘳𝘦𝘸𝘳𝘪𝘵𝘦 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘧𝘳𝘰𝘮 𝘢𝘯 𝘢𝘨𝘦𝘯𝘤𝘺. 𝘛𝘩𝘦 𝘧𝘪𝘳𝘴𝘵 𝘥𝘳𝘢𝘧𝘵 𝘪𝘴 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘢𝘭𝘭𝘺 𝘱𝘦𝘳𝘧𝘦𝘤𝘵." If you're interested, DM me "content" to see how we can run as an extension of your marketing team.