Claroti

Claroti

Business Consulting and Services

We reimagine your existing products and services to create new revenue streams with minimal investment and risk.

About us

LEARN MORE: www.claroti.com We take the best of what you already have and do and rethink those capabilities to serve unmet market opportunities. Claroti's InnoMagination (TM) process helps mid to large enterprise C-suite executives rapidly reverse revenue decline and regain market dominance by unlocking hidden value in existing assets, delivering substantial new revenue streams faster and with less risk than traditional innovation methods or inaction. BACKGROUND: Claroti is an innovation strategy firm specializing in helping technology companies create sustainable, profitable business growth through pinpointing and solving unmet market needs. We do this by identifying technologies, use cases, audiences, and adjacent markets emerging and reinventing, reusing, and recasting your existing products and services to meet those opportunities with limited to no R&D investment. Claroti leverages extensive cross-industry experience and understanding of commercial and public sector clients, trends, drivers, technologies, offerings, and services to deliver tangible results. We identify where the market is heading and how you can take advantage of the coming opportunities, and then provide the strategy and go-to-market execution to take you there. FASTER INNOVATION. NEW REVENUE STREAMS. BETTER CUSTOMER ALIGNMENT.

Website
www.claroti.com
Industry
Business Consulting and Services
Company size
2-10 employees
Headquarters
Washington DC Metro
Type
Privately Held
Specialties
Strategy Consulting, Recombinant Innovation, Market Scanning, Marketing Powered Innovation, Messaging Platform Development, and Innovation Strategy

Locations

Employees at Claroti

Updates

  • View organization page for Claroti, graphic

    247 followers

    If you want to beat your competition, you must do what they will not. The Key? Be uncommon and focus on your unique strengths. What do you have that no one else has? What can you do better than anyone else? Leverage those strengths--your unique brand DNA--to REIMAGINE the value you can provide to your customers or to new markets. There IS a way to re-ignite your company's growth...and it's ALREADY within your reach. #recombinantinnovation #marketingpoweredinnovation #innovation #innovationstrategy #technology #revenue #cmo #1minuteofclaroti

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  • Claroti reposted this

    View organization page for Claroti, graphic

    247 followers

    Your best stuff might already be sitting on the shelf. By reimagining the products and services in your existing portfolio, you can create new streams of revenue with minimal investment. How? Here are 5 ways you can drive #revenue and address unmet market needs: 1. Tweak what you already have by adding or recombining both your proprietary #technology and emerging tech to create something new 2. Identify new use cases and applications for your product or service 3. Find new audiences (upmarket/downmarket/within existing accounts/new geographies, etc.) 4. Partner to target new channels, accounts, and markets 5. Rethink and revise your messaging and positioning Want to learn more? Watch this 10-minute video at go.claroti.com #innovation #innovationstrategy #recombinantinnovation #marketingpoweredinnovation #1minuteofclaroti

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  • View organization page for Claroti, graphic

    247 followers

    Your best stuff might already be sitting on the shelf. By reimagining the products and services in your existing portfolio, you can create new streams of revenue with minimal investment. How? Here are 5 ways you can drive #revenue and address unmet market needs: 1. Tweak what you already have by adding or recombining both your proprietary #technology and emerging tech to create something new 2. Identify new use cases and applications for your product or service 3. Find new audiences (upmarket/downmarket/within existing accounts/new geographies, etc.) 4. Partner to target new channels, accounts, and markets 5. Rethink and revise your messaging and positioning Want to learn more? Watch this 10-minute video at go.claroti.com #innovation #innovationstrategy #recombinantinnovation #marketingpoweredinnovation #1minuteofclaroti

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  • View organization page for Claroti, graphic

    247 followers

    In Life , Stronger foundations make for more productive professionals

    View profile for Chris Donnelly, graphic

    Entrepreneur, Author, Speaker & Investor. Follow for posts about startups, scale ups, AI & my journey. Co-Founder Lottie

    What if schools had equipped you with… the tools you actually need to succeed in life? Deeply insightful sheet by my good friend Eric Partaker 🔥 What if they taught these instead: 1. Emotional Intelligence Controlling your emotions and showing empathy for others. 2. Self-Confidence Having a growth mindset and believing in yourself. 3. Time Management Prioritise what is important, delegate or automate the rest. 4. Stress Management The ability to stay calm, no matter what the challenge. 5. Saying "No" Graciously Being able to set healthy boundaries. 6. Having Difficult Conversations Discussing tough issues before they get out of hand. 7. Negotiation Finding solutions that suit yourself and others. 8. Leadership Inspiring people to take action and achieve the shared goals. 9. Critical Thinking Making better decisions by analysing the situation. 10. Taxes Understanding how they work and how to calculate them. 11. Managing Money Knowing how to make smart decisions with money. 12. Using AI Utilising the current tools and technology for more efficiency. Of course, schools do a lot for children. but imagine if these were on the curriculum. Would children be more prepared for the workplace? Let me know below ⬇️ Repost to share this ♻️ and follow @chris Donnelly for more. 📌 Want a high-res PDF of this infographic? Join Eric’s newsletter: https://lnkd.in/escn4s-Q You'll get 40+ of his best infographics for free.

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  • View organization page for Claroti, graphic

    247 followers

    We make life-altering decisions every day... Decisions to take the next right step...or to wait...or to do nothing at all. Situations almost never get better when you do nothing...and only rarely if you wait. Make a definite decision today to rethink and reimagine what you are currently doing so you can create the future you actually want. Find the best of who you are and reimagine what that could look like and who you could serve. Build the outcomes you need to see in the future by finding new ways and audiences for what you do. Make the changes. Light your fire. Brand or person...#recombinantinnovation is a necessity. Don't let your future pass you by. #1minuteofclaroti #marketingpoweredinnovation #innovation #innovationstrategy

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  • View organization page for Claroti, graphic

    247 followers

    "This untapped reservoir of #innovation represents latent assets that, if re-evaluated and repurposed, can open up new avenues for competitiveness and relevance in the public sector marketplace." #recombinantinnovation #technology #defenseinnovation #defenseindustry

    View organization page for AFCEA International, graphic

    27,143 followers

    Although it may seem counterintuitive to an #innovation community constantly striving to develop the most advanced #technology on the planet, defense leaders and contractors might be surprised to learn that their next significant advantage may already be sitting on the shelf. By leveraging existing resources and assets in their #innovationstrategy, leaders can swiftly navigate emerging threats, becoming a pivotal force in bolstering national security amid rising global unrest and uncertainty. Learn more from #AFCEA corporate member Claroti: https://lnkd.in/dE6p4Qdi

    Navigating the New Era of Defense | Adapting & Accelerating Innovation

    Navigating the New Era of Defense | Adapting & Accelerating Innovation

    marketingpoweredinnovation.com

  • View organization page for Claroti, graphic

    247 followers

    “Technology has never moved this fast and will never again move this slow.” This is simultaneously a terrifying and exhilarating thought. The thing is, we can choose to run, cower, and get left behind by #ai and emerging #technology or we can choose to learn, grow, and benefit. Either way, it’s not stopping. #innovation #innovationstrategy Keith Ferrazzi

    View profile for Keith Ferrazzi, graphic
    Keith Ferrazzi Keith Ferrazzi is an Influencer

    #1 NYT Bestselling Author | Keynote Speaker | Executive Team Coach | Founder, Chairman, & CEO, Ferrazzi Greenlight

    One quote really stood out to me from The World Economic Forum: “Technology has never moved this fast and will never again move this slow.” Another idea I loved: One of the most impactful things for Generative AI is to make language a non-issue around the world. Right now, too often language is a perception of intelligence but with the equalization of the language around AI, it will allow incredible job mobility around the world. And one other thought I’m excited about with Generative AI and Managers that I share in the below video.

  • View organization page for Claroti, graphic

    247 followers

     ⭐ Introducing Our New Expert in Change Management! ⭐ We are delighted to announce that Carley Trotman has joined #Claroti as our new Change Management Director. Bringing over a decade of experience in change management and communications, Carley has an impressive track record of assisting corporate partners in navigating and implementing significant organizational changes, from tech transformations to business process improvements. Carley holds a master’s degree in public relations and corporate communications from Georgetown University and is both Prosci (Change Management) certified and a certified Culture Talk partner. Her approach is rooted in building connections and community, focusing on understanding people's motivations to facilitate more comfortable transitions through change. Please join us in welcoming Carley to the Claroti family. Her expertise and unique approach to change management will be invaluable assets to our team and clients as we navigate and embrace the ever-evolving business landscape and guide our clients to drive faster #innovation and more #revenue through #MarketingPoweredInnovation. #newHire #GrowingTogether #ChangeManagement #TeamClaroti #Leadership 

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