In 2024, Salesforce made the largest AI investment in the market, revolutionizing how companies connect with their customers. As a strategic partner, Cogny brings this innovation to the sports & entertainment industry, redefining fan engagement. With Agentforce powered by Salesforce, AI is transforming the fan experience. ⏰ No more waiting. No more missed opportunities. The future is already here, and Cogny is driving it forward. Besides Salesforce, we are leading innovation in Sports & Entertainment 🚀 #AI #SportsTech #FanEngagement #CustomerExperience #Salesforce
About us
After working with clients in the Sports & Entertainment industry for almost a decade, our company evolved from being a Salesforce consulting company to industry specialists developing specialized products and services. We utilize our Salesforce expertise to help our clients centralize their customer's information, helping automate journeys and actions. Our products were designed with years of industry research to close the gap between our client's brand, their customers/fans, CRM, and sponsors.
- Website
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https://www.cogny.co
External link for Cogny
- Industry
- IT Services and IT Consulting
- Company size
- 11-50 employees
- Headquarters
- Orlando, Florida
- Type
- Privately Held
- Founded
- 2021
- Specialties
- sports marketing, engagement, loyalty, technology, sports engagement, sports app, salesforce, fan engagement, entertainment, and sports
Locations
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Primary
111 N Orange Ave
Suite 800
Orlando, Florida 32801, US
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Rua Alexandre Dumas 1711
São Paulo, SP 04717-004, BR
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Toronto, CA
Employees at Cogny
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Rodrigo Possatto Rothstein
Head at Smiles Viagens / Director / Business & Technology / Board Member at Cogny
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Gustavo Rodrigues
CEO / Board of Directors
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Walison José de Deus
Desenvolvedor Mobile PL | React | React Native | Firebase | React Native | Expo | Salesforce
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Willian Schilling
Head of Product Design | UX, UI, Strategy & Design Systems
Updates
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Great to have Reno Aces on board! ⚾ Working together to enhance fan engagement and deliver smarter experiences through data. Let’s play! #RenoAces #Cogny #SportsTech #FanEngagement
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Last week, Bárbara Gomes from Cogny celebrated alongside San Diego Wave Fútbol Club at the official launch of the 2025 Jersey. A special moment for a club that continues to push boundaries in women’s soccer. On International Women’s Day, we recognize San Diego Wave as a leader, holding the second-highest average women’s soccer attendance in the world, driving the sport forward. Shoutout to Jody K. Gilbert and the entire San Diego Wave team for their leadership and commitment to growing the game. What’s better than celebrating the launch? Taking the jersey home! Right, Bárbara Gomes? 🌊⚽️
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Winning Through Innovation ⚽️ At the beginning of our partnership, Inter Miami had areas of opportunities to improve, with multiple disconnected systems making it harder to activate data and drive insights. Manual processes slowed decision-making, and valuable opportunities for fan engagement and revenue were being missed. By implementing a data-driven culture powered by AI, we unlocked new growth opportunities: • Over $15M in sales opportunities 📊 • 8000% CRM growth 📈 • Record-breaking ticket sales in 2024🎟️ This is just the beginning of their digital transformation. With Cogny as a strategic partner, even more breakthroughs are on the horizon. Proud to be part of this journey with Inter Miami! 🚀 InterMiami #FanEngagement #DigitalTransformation #SuccessCase #Innovation
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Meet Cogny 👋 For those who use data to win the game. As a leading Salesforce partner in Sports & Entertainment, we help clubs, leagues, and organizations turn data into engagement, loyalty, and revenue—building a data-driven culture powered by AI. Our digital ecosystem centralizes data into a unified hub, integrating revenue and engagement channels to unlock sustainable growth. For three consecutive years, we’ve been at Dreamforce leading the evolution of Sports & Entertainment through data and AI. Teams that embrace smart, data-driven strategies are redefining fan engagement and business success. Eduardo Grecco from Salesforce, our partner, shares how we deliver success stories across the world. Check out what Jody K. Gilbert from San Diego Wave Fútbol Club, Ephraim Perez from Inter Miami, and André Luiz Araújo from Cruzeiro Esporte Clube - SAF share in their testimonials about working with us. We are redefining the sports and entertainment industry through digital transformation. 🚀 #Cogny #Salesforce #Sportstech #FanEngagement
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We had the honor of attending the S.E. Palmeiras Pay press conference, celebrating its 2nd anniversary, alongside President Leila Pereira who shared the strategic vision behind this crucial investment for the club. Now, Palmeiras Pay is expanding its financial solutions with business accounts, reinforcing its importance for the entire Palmeiras ecosystem. It's inspiring to see how technology and financial engagement are shaping the club's future. We are proud to have S.E. Palmeiras as a partner—a true example of a sports tech-driven team in the sports world! Our team Fernando Bacarin and Marina Laia represented us at this incredible event. A special thank you to Camila Nobrega and Everaldo for the invitation! 🚀 #Palmeiras #Innovation #Soccer #Engagement #SportsTech
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Neymar’s return to Santos Futebol Clube proves how big moments drive engagement and new revenue. Data is soccer’s biggest asset! In today’s game, data is more than just numbers—it’s the key to strategic decisions, fan engagement, and revenue growth. In the digital age, sustainable success depends on centralized data and a strong digital ecosystem. Fans are demanding more personalized experiences—clubs must listen and adapt. 🚀 Is your team keeping up with the digital era? #FanEngagement #DigitalTransformation #SportsBusiness
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Our team, Marina Laia and Ilana Ferraz, is at the Loyalty Summit CXM in Los Angeles! 🚀 Staying ahead in loyalty to bring even more innovation and value to our clients. #Loyalty #SportsLoyalty #Cogny
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Last week, our team members Fernando Bacarin and Marina Laia attended the press conference of Confut, the biggest B2B sports event in South America! ⚽️ We connected with industry leaders, exchanged insights, and explored the latest trends shaping the future of sports. Exciting conversations, valuable learnings, and plenty of inspiration to keep pushing the game forward!
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Yesterday, we had the pleasure of hosting our client Cruzeiro Esporte Clube - SAF at the Tampa Bay Buccaneers National Football League (NFL) game. 🏈 It was a great opportunity to step outside the usual business setting and enjoy the game together! Thank you, Cruzeiro team, for joining us, Camila Lara, Bruna Drummond, Henrique, and Marcos Silva Melo Lima — as well as Bruno Scotton from Cogny. Let’s keep building the future of sports together! ⭐️ #FanEngagement #CustomerExperience #DigitalTransformation #DataDrivenCulture #AI
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