Communications Strategy Group (CSG®)

Yes, we know. A communications firm telling you that public relations is an important part of your business marketing, how unexpected. But it's true! We can't help it that it's true! For one thing, PR is the foundation of media relations, which can be an important tool for amplifying your breakthroughs and promotions. For another, it can help you out in a crisis — crisis management needs to be handled swiftly and strategically, and the last thing you want is to be caught scrambling when each second counts. #PublicRelations #CommunicationsFirm #BusinessComms

Asset management, PR and CSG. A perfect trio. With our deep media network and extensive industry expertise, and your unique story driving the work, ROI is only a contact form away. #AssetManagement #PRAgency #StrategicComms

Nothing makes us happier than hearing that CSGers are enjoying their work. We're very glad you're here, Stephanie! #WeAreCSG #MarketingAgency #Team

To see how healthcare PR can make a rapid difference in the amount and quality of media coverage your business or organization receives, look no further than our partnership with USAHS, a leading health sciences university that engaged us to boost enrollment, recruit distinguished faculty and form relationships with clinical partners. With a two-part media relations strategy, CSG got to work. Sustained attention on USAHS's graduate programs soon followed from high-profile national outlets, esteemed trade publications and local media. Remember, PR isn't just getting your business into the conversation. It's ensuring that you enter it at the right moments and for the right reasons. #PublicRelations #StrategicCommunications #BusinessComms

We've always maintained that public relations (when it's effective) is a form of storytelling. And it seems that others agree. CSG's unique approach to communications — geared toward a content value exchange and enabled by a deep network of influencer relationships — just earned us a top-5 spot on a list of definitive PR firms. You love to see it! 📢 💥 #StrategicComms #PublicRelations #PRFirm

Our client Target Test Prep's unique approach to test prep allows test-takers to tailor their preparation to the score they want to achieve. It was great to see their services get a shout-out in a recent U.S. News & World Report article on how to study for the GMAT. Let's keep this PR train running strong! 🚂 💪 #PublicRelations #BusinessComms #StrategicCommunications

All the services, specialties and skills at CSG rest atop four trusty conceptual pillars: Guide, Heart, Ingenuity and Tenacity. They give us daily inspiration and a standard to follow when we explore new business frontiers. What does Guide mean to us? It means listening deeply and making wise decisions based on what we hear. It means collaborating to discover challenges and find solutions we hadn't thought of. It means an endless process of reflection and refinement. Is it hard? Yes. Is it worth it? Absolutely. 💪 #WeAreCSG #BusinessComms #StrategicCommunications

Looking for a tenacious group of go-getters who are determined to find the best solution to your company's challenges, dedicated to continuous improvement, and driven to succeed? Look no further. At CSG, tenacity has been one of our core values for 20 years. Let us apply it to your business. #BusinessSuccess #Marketing #PublicRelations

Content marketing looks different between industries and within industries. Food and beverage brands need to leverage different content and demonstrate different qualities than established finance companies, which have different priorities than tech startups, and so on. It becomes complicated very quickly, but what will see you through is industry experience, a deep understanding of your audience and a commitment to producing useful content. If only because modern digital audiences tend to expect some sort of content from the businesses they support, we recommend our clients at least explore the possibility of a content tactic within their marketing activities. #BusinessComms #MarketingAgency #DigitalMarketingAgency

Do you need a content marketing agency? It depends, but you should know that 82% of consumers have made a purchase decision based on content. CSG's content marketing approach is a mix of intent, efficiency and research. We want to make each piece of content perform a specific job, in front of a specific audience, on a specific channel, and then we want to re-use it wherever possible for maximum utility. Learn more by visiting our content marketing page. #ContentMarketing #MarketingAgency #DigitalMarketing