Cracker Barrel

Our Chief Marketing Officer, Sarah Moore, took the stage at Brand Innovators' Leadership in Brand Marketing Summit (#BISummit) during SXSW in Austin earlier this week. Sarah sat down with Microsoft's Ann Saulsbury to share her insight on how we're staying true to our heritage while focusing on the future!

"Our menu innovation pipeline is about finding things that are uniquely Cracker Barrel and are comforting and delicious. Check out our new menu items we just launched a few weeks ago – it’s things that people love and that are executed so well by our great team and served with our wonderful country hospitality. We’ve got lots more coming and I’m excited by our innovation pipeline." Julie Masino, our President and CEO, recently sat down with the host of Mad Money to discuss milestones from our transformation journey. She even shared some exciting things happening around the Barrel (and some coming soon!) Our achievements so far highlight the incredible dedication and teamwork that each of our employees brings to the table every day. We’re excited for what the future holds! #ThisIsCrackerBarrel

Our Home Office employees got a sweet (and salty) treat last week from community partner, Kernels Nashville Popcorn. Thank you to Amber for “popping” by and generously sharing your special family tradition with us! 🍿 Learn more about the sisters who started the company and support them here: https://lnkd.in/e4gaFbAc

In celebration of International Women’s Day, we’re shining a light on the women in our organization and the positive influence they have every day. According to a 2024 report by McKinsey, women hold roughly 37% of senior leadership roles and just 30% of C-Suite positions. We are grateful to say that at Cracker Barrel, we have a balanced representation at the executive level, with 50% of our executive team made up of talented women, including our CEO! We celebrate the women within our Cracker Barrel family who lead with innovation, passion, and creativity, paving the way for a brighter future. To the women at Cracker Barrel and beyond, we recognize and honor your invaluable contributions and leadership! Happy International Women’s Day! #ThisIsCrackerBarrel #EatShopWork #IWD2025

Happy #EmployeeAppreciationDay to our Cracker Barrel family across the country! Whether you take care of our guests or support those who do, we wouldn't be able to live out our mission of Pleasing People without you! #ThisIsCrackerBarrel #EatShopWork

We announced our second quarter FY25 earnings today. We're excited to share that we achieved strong second quarter earnings, marking three consecutive quarters of positive comp restaurant sales and a rise in comp retail sales. A big thank you to every member of our team for their hard work and continued focus on the guest experience. We’re looking forward to what the rest of the year will bring!   #ThisIsCrackerBarrel

Thank you Tennessee State University for allowing us to be a part of your community. Go Tigers! 💙🐯

Are you looking for a career you'll love? 💛 Visit careers.crackerbarrel.com to learn more about opportunities at your #HometownCrackerBarrel and across the country. #EatShopWork #ThisIsCrackerBarrel

Cracker Barrel has been serving up Royal Cup’s coffee and tea for over 55 years! Last week, our friends from Royal Cup, Inc. stopped by to celebrate our 55th year and serve up warm beverages to our Home Office team. Rich's pastries joined in to make the celebration even sweeter. Our partnerships are key to our business, so we’re excited to highlight these relationships through our Partnership Development Program! Here’s to 55+ years of Cracker Barrel & Royal Cup! ☕ #ThisIsCrackerBarrel #EatShopWork

There may be six more weeks of winter coming our way, but it's still the perfect season to join the Cracker Barrel family! ❄️ Warm up by our fireplace - Visit careers.crackerbarrel.com to see the opportunities at your #HometownCrackerBarrel #ThisIsCrackerBarrel #EatShopWork #GroundhogDay 📸: Mark Miller